VP Medical Director

Role: VP, Medical Director (Pharma Advertising)

Salary: $170-$200K

Hybrid Requirement: 2-days in office per week (NYC)

*PLEASE NOTE: This role requires a 2-day weekly hybrid schedule and relevant pharmaceutical advertising experience across HCP DTC.*

About the Role:

VP Medical Director would serve as a scientific steward for the brand, enhancing brand teams’ clinical knowledge and understanding of the brand and therapeutic area, while also identifying opportunities that contribute to strategic and tactical development. They would have direct client responsibilities, working with team members to identify opportunities for and deliver exceptional client experiences and agency growth, both through organic opportunities as well as through new business efforts.

Responsibilities:

• Becomes the day-to-day medical expert that the team and clients lean on to know the state of the disease, data, and its strategic implications
• Works collaboratively with cross-functional teams to set strategic expectations and uncover the most meaningful and compelling differentiators and content
• Manages an assigned book of business as the medical steward responsible for strategic integrity and clinical relevance
• Works closely with the cross-functional team (creative, account, brand and engagement strategy) to ensure shared understanding of client and competitor science and data
• Participates in new business pitches from a medical strategy perspective
• Leads internal and external stakeholder sessions, including, but not limited to, workshops, advisory boards, HCP interviews
• Proactively monitors changing market dynamics and provides competitive intelligence reports of key conferences
• Manages and mentors junior members of the medical team

Requirements:

• Doctoral degree (PharmD, PhD or MD) with a minimum of 6 years of experience working for an advertising (desired) or medical education agency. Client-side experience is a plus, but not essential. Demonstration of strong medical strategy skills
• Is curious and has a strong desire to go beyond the obvious.
• Uncover compelling ways to differentiate a brand or franchise from a medically viable perspective
• Demonstrate ability to develop new scientific theories and implications for data beyond that which is found in the literature which are in support of brand objectives.
• Demonstrate the ability to distill scientific information into strategic insights and actionable ideas for the brand. Sell these ideas into both internal and client teams
• Possess strong analytical and interpretation skills. Must be able to combine understanding of scientific data and marketing principles to help develop actionable brand strategies.
• Ability to present clinical data in a clear, concise, storytelling manner. The presentation of the data should stimulate great thinking by the rest of the team.
• Ability to communicate effectively within team members, including handling differences of opinion.
• Track record of establishing rapport with client when delivering on brand strategies.
• Ability to work independently; self-motivated
• Understanding of marketing principles