Assistant Marketing Manager

Marketing/Programming Lead

Job Responsibilities:

General (10%)

• Attend and actively participate in both in-person and virtual meetings, contributing valuable insights and ensuring alignment with team objectives
• Utilize Basecamp to manage and complete all tasks on time, ensuring smooth project collaboration and communication across teams
• Organize and maintain a well-structured library of photos and videos, including clear naming conventions and categorization for easy access and use.
• Edit and provide high-quality photo and video content for marketing, advertising, and other promotional purposes, ensuring consistency with brand guidelines.

Social Media & Online Reputation (35%)

• Conceptualize, capture, edit, and publish engaging content for Facebook, Instagram, and TikTok, including posts, stories, and reels that align with brand voice and drive audience engagement
• Analyze social media performance metrics monthly, providing detailed reports and actionable insights for ongoing optimization of content and strategy
• Identify, recruit, and manage relationships with influencers and brand ambassadors to drive awareness, engagement, and growth, ensuring alignment with brand values and marketing goals
• Monitor & respond to reviews, messages and comments on social media and local listings platforms (Google, Yelp, Trip Advisor, etc.) in conjunction with General Manager

Programming (35%)

• Develop and implement creative, community-driven events/promotions that drive traffic to the property including but not limited to live music, concerts, classic movie nights/series, sporting events, etc.
• Collaborate with local vendors, organizers and businesses, when applicable
• Analyze performance and customer feedback to continuously improve offerings

Grassroots Marketing (15%)

• Build and maintain relationships with local organizations, schools, and businesses to create cross-promotional opportunities and drive community engagement.
• Coordinate on-site and off-site activations, including pop-ups, street teams, and community events, to increase brand visibility and foot traffic.
• Leverage community partnerships and local sponsorships to enhance brand presence and foster goodwill within the community
• Coordinate with local organizations, including the Chamber of Commerce, CVB (Visit Jackson), and Fondren Renaissance, to leverage their networks and promote The Block’s events, promotions, and community initiatives.

Onsite Collateral/Marketing (5%)

• Oversee the print production and placement of all onsite marketing materials, including signage, menus, digital displays, and event promotions to ensure consistent brand messaging.

Hours: Based upon business levels and determined by Management including The Block and Trifecta. Estimate ~40 hours/week

Location: Hybrid work is permitted, but onsite presence is required for key meetings, events, and tasks. A commitment to specific work hours is also required to ensure timely execution of responsibilities and alignment with team objectives.

Job Type: Part-time

Pay: $20.00 per hour

Schedule:

• 8 hour shift
• Day shift
• Evening shift
• Weekends as needed

Application Question(s):

• Are you available to work weekends?

Ability to Commute:

• Jackson, MS 39216 (Required)

Work Location: In person

Salary : $20