What are the responsibilities and job description for the Account Manager position at The Blood Connection?
Position Overview
As part of the Donor Resources Department, the Account Manager is responsible for the goal of a territory.
Responsible for managing existing blood drive accounts, maximizing their production, finding new accounts, and working efficiently to best utilize corporate resources.
Works closely with the Donor Resources management team to meet and exceed the collection goals and inventory needs of The Blood Connection while building strong relationships in the territory.
Provides all necessary support to blood drive coordinators through personalized, consistent, and proactive planning, utilization of appropriate marketing and advertising tools, donor appointment management, and appropriate follow-up.
Essential Functions
Plan and execute effective strategies to recruit, retain, and manage sponsor group organizations and relationships to achieve territory blood collection goals
Establishes blood drive projections in line with Divisional resources and needs
Develop potential sponsor leads
Strategize recruitment tactics well in advance of blood drive date and adhere to drive planning best practices
Hold external stakeholders responsible for helping to achieve drive goals
Effectively communicates with donor chairpersons and donor groups pre, during and post drive event
Encourages creativity and successful campaigns to increase donor participation at blood drives
Implements all TBC marketing programs
Exhibit teamwork within division to help ensure Divisional goal is met
Establishes committees to recruit donors and volunteer at drives
Coordinates meetings and presentations within sponsor groups to teach donor recruitment techniques and encourage importance of each account hitting goal
Provides superior customer service to blood donors, blood donor groups, internal and external customers.
Establishes patronage and relationships with blood drive sponsor groups
Educates the community by attending health fairs and community/marketing events and giving presentations to spread the mission of The Blood Connection
Organizes meetings with sponsor contacts, committees, and/or employees to educate them and promote blood drives. Seeks out opportunities to speak at services at houses of worship
Seeks out supervisory, health/safety meetings, and employee meetings to further educate and recruit donors for blood drives
Builds strong relationships with sponsor groups to grow blood drives into more successful events
Minimum Qualifications
College degree preferred
Outside sales and/or marketing experience of 2 years preferred or related experience.
Public Speaking-ability to sell The Blood Connection to all groups in the community by carrying our message of community service and the necessity of participation and support
Experience with Microsoft Office including PowerPoint, Excel, and Word
Valid Driver’s License with no major infractions and dependable transportation
Ability to communicate effectively, tactfully, and courteously to patrons, donors, sponsors, and co-workers
Ability to organize and prioritize workload and meet deadlines
Excellent analytical, organizational, interpersonal, verbal, and written communications skills
Strong computer skills
Ability to work with all levels and in a diverse work environment
Ability to establish and maintain effective working relationships with staff, management, and peers
Physical Demands The physical demands described here are representative of those that must be met to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Lifting up to 25 pounds
Sitting, standing, or walking for an extended period
Bending and twisting