Description :
THE CONSULTANCY PR is a dynamic brand communications practice that merges the sophisticated, senior-level execution of a big agency with the more personalized approach and entrepreneurial spirit of a boutique firm. We pride ourselves on transcending the traditional client / agency relationship and serving as a true partner to our clients, and an extension of their internal teams, across all facets of their business. The firm’s clients represent the best-in-class brands and individuals within the home / design, architecture, and luxury lifestyle categories. Our core capabilities lie within the following areas :
- Communications Digital Strategies
- Key Messaging Brand Positioning
- Image Development
- Creative Consulting
- Brand Partnerships Collaborations
- Event Management Execution
- Influencer Relations
- Social Media Community Management
- A D Community Networking
- Affiliate Marketing
TCPR is seeking an Associate Account Director with a minimum of six years of experience to support its current client roster. An ideal candidate will have previous experience and / or a personal interest in the interior design, architecture, luxury lifestyle industries, or adjacent categories, and possess an entrepreneurial spirit and desire to grow with the company.
Roles and Responsibilities
Develop creative and strategic communication strategies to appropriately position a range of home / design and lifestyle brands in the media marketplaceRetain a network of senior-level media contacts across print and digital categories, as well as bloggers, to ensure successful placements on behalf of clientsSecure top-tier, high-level media opportunities, including brand / founder profiles and feature stories in home and design, fashion (men’s and women’s), accessories, lifestyle, consumer and business outletsIndependently lead client accounts on behalf of agency with minimal oversightPlay leading role in the creation of communications plans and goals and management of effective timelinesServe as client lead, addressing client issues authoritatively, thoughtfully and effectivelyProvide strategic advisement to clients on a regular basis as related to specific opportunities as well as their general businessesDemonstrate proficiency in media relations, including creating and driving both media outreach plansParticipate in and / or lead brainstorm sessions to develop strategic / creative thinking for clientsReview and approve all press materials – press releases, pitches, recaps, etc. – and other client-facing materials – agendas, status reports, clipbooks, etc.Oversee and manage a team across East and West Coast offices on all daily activities related to client managementAbility to lead client events, previews and leverage client presence at industry shows and conferencesLiaise with senior leadership on select new business activities, including participation in initial meetings / conversations, proposal development and onboardingSupervise staff by motivating, mentoring and coaching, consistently providing feedback and holding them accountableCommit to continuous learning and improvement of leadership skillsRequirements :
B.S / B.A in Public Relations / Communications or related fieldMinimum six years of experience at a PR agencyRelationships within the home / design, lifestyle, fashion as well as digital and regional media on both a national and regional level requiredExperience in client management and oversightExceptional interpersonal, networking and verbal and written communications skills; team-oriented attitudeCreative, efficient, detail-oriented and organizedPositive, can-do attitudeSolution-oriented with the ability to think critically and strategicallyProactive with the ability to handle multiple projects simultaneously in a collaborative, yet fast-paced, environmentFlexible, driven, curious and passionate about the design industryExcellent writing skills with attention to detail Experience managing and mentoring a junior teamProficient in Microsoft Word, Excel and PowerPointKnowledge of PR databases / tools such as Cision, PR Newswire / BusinesswireBenefits
The mental health and well-being of our team members is of the utmost importance to TCPR. It is our top priority to ensure our employees maintain a positive balance in their lives, both professionally and personally. We are invested in our team members’ short- and long-term growth at the agency and in their overall career paths. Our current benefits include, but are not limited to, the following :
Generous paid time off, including vacation, sick time, “flex” and volunteer days, as well as maternity / paternity, bereavement, and family medical leaveSummer Fridays beginning at 1 : 30 PM from Memorial to Labor DayInclusive Holiday calendarDecember break from Christmas Eve to New Year’s DayFlexible work-from-home policyComprehensive health insurance for all employees401k plan for you to invest in your futureMonthly stipend for cell phone serviceRegular team-building activitiesNote, this is a hybrid role, requiring days in the NYC office.
