What are the responsibilities and job description for the TikTok Ads Specialist position at The Couple Spa?
Job Summary:
We’re a growing luxury wellness brand seeking a TikTok-savvy marketer who can both create high-performing ad content and manage paid campaigns on TikTok. This role combines creative production with performance marketing. The goal? Drive real engagement, maximize CTR, and bring in high-value clients. You’ll have creative freedom, but results are key. Students with limited experience that are looking to make money on the side are welcome.
Responsibilities:
- Concept, shoot, and edit short-form TikTok ads that convert
- Manage ad placement and audience targeting via TikTok Ads Manager
- A/B test creatives, captions, hooks, and CTAs
- Optimize campaigns for engagement, CTR, and conversions
- Track and report on ad performance and ROI
- Stay on top of TikTok trends, algorithm shifts, and ad innovations
- Recommend relevant hashtags, keywords, and content strategies
Skills:
- Proven experience with TikTok Ads Manager and paid social media strategy. However, limited experience is still acceptable.
- Strong grasp of TikTok content creation (video editing, sound trends, storytelling)
- Ability to target and segment audiences for specific objectives
- Basic to mid-level video editing (CapCut, Adobe, InShot, etc.)
- Understanding of funnel strategy and performance metrics (CTR, CPC, conversions)
- Portfolio or examples of past TikTok ads with measurable results
If you know how to make a video go viral and a viewer become a customer, we want to hear from you. This is your chance to work with a brand that values creativity and results equally—and to play a key role in shaping how we show up on one of the most powerful platforms out there.
Job Types: Part-time, Contract, Temporary
Pay: $20.00 - $25.00 per hour
Expected hours: 8 – 16 per week
Benefits:
- Employee discount
- Flexible schedule
Schedule:
- 4 hour shift
- 8 hour shift
- After school
- Choose your own hours
- Day shift
- Weekends as needed
Work Location: Hybrid remote in New York, NY 10065
Salary : $20 - $25