What are the responsibilities and job description for the Director of Marketing position at The Eye Restaurant?
Job Overview
We are seeking a dynamic and experienced Director of Marketing to lead our marketing efforts and drive brand growth. The ideal candidate will possess a strong background in digital marketing, performance marketing, and e-commerce strategies. This role requires a creative thinker with excellent leadership skills who can develop and implement comprehensive marketing plans that align with our business objectives.
Duties
- Develop and execute innovative marketing strategies to enhance brand visibility and drive customer engagement.
- Oversee the creation of compelling content across various platforms, ensuring alignment with brand messaging.
- Manage the marketing budget effectively to maximize ROI on all campaigns.
- Analyze market trends and consumer behavior to identify opportunities for growth.
- Collaborate with cross-functional teams including sales, product development, and customer service to ensure cohesive marketing efforts.
- Utilize marketing automation tools to streamline processes and improve campaign effectiveness.
- Monitor and report on the performance of marketing initiatives using analytics tools such as Google Analytics.
- Lead the design and execution of e-commerce strategies to enhance online sales performance.
- Stay updated on industry trends and emerging technologies to keep the company at the forefront of digital marketing.
Skills
- Proficient in Google Analytics, Adobe Creative Suite, and WordPress for effective campaign management.
- Strong budgeting skills with a keen eye for maximizing resource allocation.
- Expertise in performance marketing techniques that drive measurable results.
- Solid understanding of digital marketing channels including social media, email, SEO, and PPC advertising.
- Experience in e-commerce platforms and strategies to boost online presence and sales.
- Excellent communication and interpersonal skills for effective team collaboration.
- Proven ability to lead projects from concept through execution while managing multiple priorities.
Join us as we continue to innovate in our industry. If you are passionate about driving results through strategic marketing initiatives, we encourage you to apply for this exciting opportunity!
Job Type: Full-time
Pay: $91,996.00 - $101,890.00 per year
Schedule:
- 10 hour shift
- 8 hour shift
- Evening shift
Work Location: In person
Salary : $91,996 - $101,890
