Demo

Manager, Creative Strategy (NY or LA-based)

The Female Quotient
Los Angeles, CA Full Time
POSTED ON 2/7/2025
AVAILABLE BEFORE 5/2/2025

Manager, Creative Strategy (NY or LA-based)

As Manager, Creative Strategy (often called Integrated Marketing or Sales Marketing at publishers / media companies), you will be a key member in both driving and supporting sponsorships, partnerships, sales, and marketing initiatives through strategic proposal creation across The Female Quotient’s events, content, media, and all monetizable products. You will develop revenue-generating strategies and programs based on client requests, KPIs, briefs, data, and insights.

Collaboration is at the core of this role as you will work closely with pre and post-sales teams including partnerships, social, account management, research, and leadership.

You also must be able to articulate and demonstrate how you will use AI in your idea, strategy, creative, and collateral development.

This role is based in Los Angeles, CA (first priority) or New York, NY (second priority).

Role Responsibilities

  • Creating best-in-class sales & partnership proposals, templates, and RFP responses (proactive & reactive) including General Presentations, tentpole development, one-sheets, and case studies.
  • Partnering with partnership leads on client meetings, pitches, and overall category and account strategy.
  • Building out the sellable product slate and creating packaged selling opportunities largely focused on digital media and digital content.
  • Working with social & design teams on sponsored and branded content ideas and packages (social, website, & email) to allow for better sellable opportunities and capturing new audiences.
  • Building out the strategy & framework for commercial partnerships.

Qualifications and Skills Required :

  • 3-5 years working on RFPs at a social-first digital publisher with a focus on sponsored content, branded content, and events.
  • B2B media experience is strongly preferred.
  • Ability to build decks and other collateral that tell a clear and strong story that ties strategy to the right ideas for FQ and our partners.
  • Deep knowledge of the media industry, which includes social content best practices, industry marketing, and visibility opportunities (major industry events and tentpoles, such as CES, Davos, SXSW, Cannes Lions, Advertising Week, and ANA), as well as digital content companies and products.
  • Ability to work in a fast-paced start-up environment, be very collaborative, and manage multiple people, deadlines, and partnerships.
  • Perfectionist as it pertains to clarity, cleanliness, and consistency across decks, collateral, creative, and strategy.
  • Expertise in Google Slides, and ability to build decks within The FQ, Agency, Client templates.
  • Strong understanding of client KPIs, and ability to strategically align The FQ’s products with core KPIs in order to achieve success.
  • Fluency in digital media language across all mediums : impressions, CTR, CPM, eCPM, CPV, vCPM, etc.
  • Excited to further build The FQ’s business, and ability to see and harness the enormous opportunity for growth and scale.
  • Passionate about working closely with partners, forming strong relationships, and driving revenue.
  • Excellent communication, interpersonal, and organizational skills.
  • Be on the pulse of the marketing and advertising industry, and have a strong understanding of the evolving landscape.
  • Passion for advancing gender equality in the workplace.
  • Ability to wear multiple hats.
  • Note : This job description is intended to be a general overview and is not exhaustive. The specific responsibilities of this role may evolve based on the needs of The Female Quotient.

    Seniority level

    Mid-Senior level

    Employment type

    Full-time

    Job function

    Design, Art / Creative, and Information Technology

    Industries

    Advertising Services

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