Web Designer

Job Title: Web Designer

Location: Remote (Preference for candidates within the Midwest region)

Position Type: Volunteer

About Us:

The Great Midwest Hemp Fest is a vibrant celebration of hemp and cannabis culture, advocacy, and education. We bring together a diverse community for a weekend of live music, industry insights, and sustainable living. Join us in crafting a digital presence that reflects the energy and ethos of our festival!

Role Overview:

We are seeking a creative and detail-oriented Web Designer to enhance and maintain our online presence. This role will be instrumental in designing and optimizing user-friendly, visually appealing, and functional web pages that align with our brand and drive engagement. The Web Designer will collaborate with a dynamic team, including an SEO Strategist, Email Marketing Coordinators, Social Media Coordinators, and Copywriters.

Key Responsibilities:

Website Design and Maintenance:

• Design and implement engaging web pages using Bluehost and Shopify platforms.
• Ensure the website is responsive, intuitive, and optimized for desktop and mobile devices.
• Regularly update content, visuals, and functionality to keep the website current and relevant.

Collaboration and Coordination:

• Work closely with the SEO Strategist to improve site visibility and search engine rankings.
• Coordinate with the Email Marketing Coordinators to integrate campaigns seamlessly into the website.
• Collaborate with the Social Media Coordinator to align digital assets across platforms.
• Partner with the Copywriter to ensure content is compelling and consistent with the brand voice.

Analytics and Performance:

• Utilize Google Analytics to monitor website performance and user behavior.
• Provide insights and recommendations based on analytics to enhance user experience and achieve festival goals.

Project Management:

• Use Monday.com to track tasks, milestones, and deadlines effectively.
• Communicate updates and collaborate with team members via Slack.

Qualifications:

• Proven experience in web design, preferably in event or nonprofit settings.
• Proficiency in using Bluehost, Shopify, and basic HTML/CSS.
• Familiarity with Google Analytics, SEO principles, and UX/UI best practices.
• Strong visual design skills with an eye for detail and creativity.
• Experience integrating third-party tools (e.g., Mailchimp, Shopify).
• Excellent communication and teamwork skills.
• Self-starter with the ability to manage multiple tasks and deadlines.
• Knowledge or interest in the hemp/cannabis industry is a plus.