DIGITAL MARKETING AND COMMUNICATIONS ASSOCIATE

Founded in 1976, The Ireland Funds is a global philanthropic network that supports peace, culture, education, and community development across the island of Ireland and in Irish communities across the world. The global chapters of The Ireland Funds have raised over $650 million and supported over 3,200 outstanding nonprofit organizations. 

The Ireland Funds America is seeking to hire a Digital Marketing and Communications Associate.

As a key member of the Communications Team this position will help translate The Ireland Funds' mission, impacts, branding, goals, and strategy across digital channels. This role involves leading our digital marketing & communications, including social media, e-news, e-invitations, digital platforms and our website content, as well as monitoring social media space and keeping the team updated on activity and KPI performance.

Successful candidates will possess solid written and verbal communication skills and digital media aptitude. Comfort with the various technologies and the ability to learn quickly is also desirable. This individual should exhibit excellent interpersonal and time management skills and display strong attention to detail.

The position will report to the Chief Communications Officer and will be based in our New York City Office.

Responsibilities

Assist with the planning, development, and execution of various integrated marketing and communication activities which include social media, digital collateral for events, and e-news and website builds.

Work with the Communications team and Database staff to utilize our Digital Marketing and CRM software to deploy external e-news, announcements and other communication materials to foster an engaging, cohesive and informed donor environment.

Manage website updates and new content opportunities that promote engagement and drive web traffic.

Serve as the day-to-day contact for external digital partners including ensuring goals are aligned, compliance is in place, and recommendations are executed. Ensure that the necessary data & resources are provided to partners.

Proactively liaise and partner with The Ireland Funds Communications and Development Teams so to ensure all parties are updated on tools, trends and needs.

Work with the Communications team to drive day-to-day social media marketing activities based on monthly promotional calendar, ensuring our social media platforms are engaging, compelling, and on-brand.

Work with the Communications team to provide event support as needed, for all our events. Manage assets including video, imagery, authoring files post-event to ensure the digital archive is organized and up to date.

Monitor social platforms for engagement and deploy organizational resources as needed for response. Coordinate with the Communications team to ensure deployment and coverage across time zones and platforms.

Utilize analytical tools to pull and summarize marketing and engagement data to evaluate performance and inform future campaigns.

Qualifications

Experience: at least 5 years of experience in digital marketing and communications.

Attributes: Strong communication skills, attention to detail, strategic thinking, and the ability to prioritize in a fast-paced environment; team oriented; ability to collaborate with team members and outside vendors at all levels.

Skills: Proven expertise in managing digital marketing campaigns, content creation, SEO, SEM, social media, internal communications, and strong proof-reading and editing skills; working knowledge of video production a plus; and visual design skills including basic photography and use of graphics design tools.

Tools: Proficiency with digital marketing tools and platforms, social media management tools, email marketing platforms, project management tools, as well as backend website and HTML basics and CRM software.

Education: Bachelor’s Degree in Marketing Communications or a related field; advanced certifications or coursework in digital marketing are a plus.