What are the responsibilities and job description for the Marketing Campaign Specialist (Direct Marketing) position at The Judge Group?
Our Financial Services client is looking for a Marketing Campaign Specialist with expertise in Direct Marketing campaigns
This will be a contract role that must be done hybrid 3 days onsite in the Northern Suburbs of Chicago
Key Responsibilities will include:
-Manages the direct-to-consumer campaign delivery process including E-mail and letter generation
-Executes campaigns, including audience definitions, creative developments, test and control designs, budgeting, media targeting, analyses, reporting, compliance, optimizations, and insights
-Develops campaigns that are consistent with strategy and objectives of the business
-Monitors controls to ensure campaigns are compliant with legal guidelines
Qualifications:
-5 years of Email and Direct Mail Marketing Campaign experience
-Previous Financial Services, Banking experience a plus
-Experience managing campaign deliverables, timelines, and resources
-Effective communication skills, both written and verbal, as well as the ability to develop concise and effective presentations tailored to specific audiences