What are the responsibilities and job description for the Programmatic Manager position at The Judge Group?
Our Global Marketing client is seeking a Programmatic Manager to join their growing team in Chicago!
Location : Hybrid, Chicago
Type : Direct Hire
Competitive Benefits, PTO, and 401k
Role Summary & Impact :
As a Manager of Programmatic, you will create and execute programmatic media plans using industry-leading media technology platforms. You will take ownership of your clients’ programmatic media strategy, overseeing its implementation and day-to-day execution. You will also be responsible for training and managing junior team members.
Key Responsibilities :
- Translate client campaign objectives into programmatic activation strategies, including defining and building target audiences and sourcing relevant inventory opportunities.
- Manage campaigns within DV360, The Trade Desk, and other relevant DSPs, ensuring budgets are pacing effectively and tactics are optimized towards relevant objectives and KPIs.
- Develop strong working relationships with members of the broader digital account teams, including planning, investment, operations, and analytics.
- Collaborate with agency teams and publishers to source, evaluate, and implement deals that provide clients with high-quality inventory opportunities.
- Create and enforce workflow processes to ensure deliverables are completed accurately and on time.
- Train, support, and manage the day-to-day responsibilities and work quality of junior team members.
- Conduct regular and ad hoc analyses to identify opportunities to improve performance within and across campaigns.
- Keep key stakeholders, including clients and account teams, updated on campaign and account-level performance via regular and ad-hoc reporting and status meetings.
Requirements :
