What are the responsibilities and job description for the Senior Associate, Social Media Content Creator Job at The Knot Worldwide in in C position at The Knot Worldwide in?
Senior Associate, Social Media Content Creator (Finance)
ABOUT THE ROLE AND OUR TEAM :
As The Knot's Associate Social Media Content Creator, you will drive the creative content that engages and delights our social community. With proven experience growing the results of a comparable or larger Instagram brand, a passion for storytelling, and a collaborative approach, you'll elevate our social channels to new heights. Reporting to the Manager, Social Media, you'll play a key role in bringing the brand and social strategy to life with user-first content.
RESPONSIBILITIES :
- Ideation : Develop original, social-first content ideas aligned with The Knot's brand and strategy. Pitch and conceptualize ideas as needed.
- Content Planning & Briefing : Manage additional content contributors (e.g., editors, vendors, employees) to supplement the organic social content plan. Create detailed briefs, provide feedback, and edit content.
- Content Creation : Shoot, direct, and edit high-quality video and photo content optimized for Instagram, TikTok, and other platforms. Apply evolving content capture and editing techniques to produce engaging, attention-grabbing material.
- Copywriting : Write compelling, on-brand captions, scripts, and other copy.
- Production : Plan, manage, and execute social-first content capture for brand shoots, The Knot Magazine shoots, influencer trips, and campaigns.
- Asset Management : Organize and maintain content assets to ensure accessibility and quality control for future cross-channel use.
- Publishing : Schedule or publish content and add relevant tags in The Knot's social media management system.
- Social Style Guide : Edit and maintain social style guide in partnership with Brand Creative team.
SUCCESSFUL CANDIDATES HAVE :
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