What are the responsibilities and job description for the The Loomis Corporation is hiring: Social Media Manager in Dallas position at The Loomis Corporation?
As a contract Social Media Manager, you will be responsible for developing and executing effective social media strategies for our clients. You will collaborate with the account and creative teams to create engaging content, manage social media channels, and analyze performance metrics. Your ability to concept, capture, edit, and animate social content will be instrumental in delivering exceptional results.
RESPONSIBILITIES :
- Develop and implement comprehensive social media strategies aligned with client business objectives.
- Create and manage content calendars, ensuring timely and relevant content delivery.
- Ensure ongoing page growth including followers, fans and engagement.
- Monitor and analyze social media performance metrics to identify opportunities for improvement.
- Manage social media channels, including responding to comments and messages.
- Develop best practices for ongoing page / fan / follower engagement including response to comments and DMs, overseeing team members and interns executing these tasks.
- Oversee the development of weekly, monthly, quarterly, bi-annual and annual social media analyses and performance reviews.
- Serve as the Client’s primary point of contact for all social media needs.
- Make recommendations for post boosting budgets, gain client approval, implement post boosting, track boosting budgets, work with accounting to ensure invoicing amounts are paid and reconcile budgets with clients.
- Oversee implementation of ads, optimize performance ongoing and develop weekly, monthly and other ongoing performance reporting for clients.
- Ensure actual spends on social platforms are within client budgets and provide budgetary reconciliation.
- Leverage social listening to inform ongoing development of strategy.
- In the execution of all tasks, develop consistent agency practices and standards that can be implemented and repeated by all agency staff, including standardized content calendars, creative briefs, reporting tools, use of social management platforms, etc.
- Responsible for monitoring and managing agency profitability per client and per department.
- Stay up to date on social media trends, industry trends and best practices for content creation and serve as the agency’s social media thought leader.
- Collaborate with the account and creative teams to ensure seamless project execution.
- Generate innovative and engaging content ideas that align with brand voice and target audience.
- Develop, edit, and produce high-quality social media content, including copy, visuals, and videos.
- Collaborate with the creative team to ensure consistency and cohesiveness across all content channels.
- Oversee creative resources to develop ad creative and develop social strategies including funnels, personas, etc.
REQUIREMENTS :
TO CREATE MEANINGFUL IMPACT, WE WILL :
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