What are the responsibilities and job description for the Digital Content Specialist position at The Mailworks?
About the Role
We're seeking a skilled Marketing Specialist to join our team at The Mailworks. As a key member of our marketing department, you'll be responsible for developing and executing effective email, CRM, social media, and content marketing strategies.
Main Responsibilities
We're seeking a skilled Marketing Specialist to join our team at The Mailworks. As a key member of our marketing department, you'll be responsible for developing and executing effective email, CRM, social media, and content marketing strategies.
Main Responsibilities
- Develop and implement content strategies that align with The Mailworks' overall business goals.
- Manage and optimize HubSpot CRM workflows, lead nurturing campaigns, and database segmentation to maximize engagement and conversions.
- Create engaging content to support brand awareness, lead generation, and customer retention.
