What are the responsibilities and job description for the Marketing Professional position at The Mailworks?
The Mailworks is a woman-owned family business specializing in the creation and distribution of direct mail campaigns for a nationwide customer base. The team of 90 employees ranges from executives, marketing professionals, designers, developers, and production workers.
The Content Strategist at The Mailworks will develop, execute, and analyze content marketing initiatives with a strong focus on CRM Hubspot marketing operations and content strategy. This role requires creating compelling, on-brand, high-quality content across websites, landing pages, social media, blog posts, videos, sales collateral, emails, and Hubspot workflows. The ideal candidate has experience managing automated marketing workflows and executing content strategies that drive conversions and customer engagement.
Duties:
The Content Strategist at The Mailworks will develop, execute, and analyze content marketing initiatives with a strong focus on CRM Hubspot marketing operations and content strategy. This role requires creating compelling, on-brand, high-quality content across websites, landing pages, social media, blog posts, videos, sales collateral, emails, and Hubspot workflows. The ideal candidate has experience managing automated marketing workflows and executing content strategies that drive conversions and customer engagement.
Duties:
- Develop and maintain a cohesive brand voice and style across all marketing initiatives.
- Ensure that all content consistently reflects the company's values and highlights the benefits and unique value of The Mailworks' services.
