What are the responsibilities and job description for the Manager, Social Media position at The National Park Foundation?
Job Description
Job Description
The National Park Foundation is seeking candidates to join our External Affairs team as a Social Media Manager.
This position will be the owner of social media for the Foundation, and will be responsible for shaping, evolving, and executing our social media strategy. In addition, this role is a key contributor to the Foundation’s impact storytelling on all forms of digital.
Along with having a passion for social media, this person is proactive, up to date on digital storytelling and social media trends and can ideate future digital campaigns and concepts. We are looking for candidates who are excited about the future of digital communications and understand how to use these platforms to reach business objectives.
A belief in our mission, as well as a strong team mentality, is a must.
WORKING AT NPF
The National Park Foundation works to protect wildlife and parklands, preserve history and culture, educate and engage youth, and connect people everywhere to the wonder of parks. We do it in collaboration with the National Park Service, the park partner community, and with the generous support of donors, without whom our work would not be possible.
Today, the National Park Foundation is the only national charitable nonprofit whose mission is to directly support America's 420 national park units. As the National Park Service's official nonprofit partner, the National Park Foundation supports projects and programs across the system. We protect our natural, cultural, and historical heritage and connect people to all that the parks have to offer through our work.
For more information on the full range of programs and projects supported by the National Park Foundation, please review our website at www.nationalparks.org.
RESPONSIBILITIES AND DUTIES
- Day-to-day management of organic social channels, including curating post ideas, copywriting, sourcing assets, collaboration with other teams, publishing and managing platforms, ownership and management of social media calendar and engaging with the social community
- Develop and solidify creative strategy for new and existing social media channels
- Manage and evolve the NPF brand’s presence, voice, and look on social media
- Monitor, track, analyze and report on performance metrics, goals and KPIs using social media management tools like Sprout Social, Google Analytics, Hootsuite and others
- Research competitive and industry best practices and share recommendations on social platforms, trends, and emerging opportunities that fit with the Foundation
- Write, edit and proofread copy for other digital channels as needed
- Participate in and lead brainstorming and content ideation sessions
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES
PREFFERED EXPERIENCE
COMPENSATION AND BENEFITS
The National Park Foundation offers a competitive salary, commensurate with relevant experience to the role, and robust benefits.
TO APPLY
This is a hybrid-based role in our newly designed Washington, D.C office. If you are located in the DMV and think you could be the perfect candidate for this position, we want to hear from you! There is no relocation package for this role should applicants wish to relocate to the DC area. The starting salary for this position is $74k. Please submit your resume and cover letter to be considered and note that candidates will be asked to complete a writing exercise during the interview process and should be prepared to provide examples of past writing experiences.
Salary : $74,000