Ecommerce Merchandiser

Position Overview

The Ecommerce Merchandiser is responsible for optimizing the online shopping experience to drive sales, enhance product visibility, and ensure a seamless customer journey. This role focuses on managing digital product catalogs, executing merchandising strategies, and analyzing sales performance to improve conversion rates. The ideal candidate has a strong commercial mindset, expertise in web merchandising, and a deep understanding of digital shopping behaviors. They will collaborate with cross-functional teams to implement promotional campaigns, enhance product discoverability, and continuously refine the website experience. This position requires strategic thinking, data-driven decision-making, and proficiency in ecommerce tools, including Google Analytics and content management systems. A passion for product, fashion, and consumer engagement is key to success in this role.

Key Responsibilities

• Create and manage online product catalogs, including product images and descriptions.
• Develop and execute online merchandising strategies, including product placement, cross-
• selling and upselling, and promotional campaigns.
• Integration of data into the product information management system and onto online
• marketplaces of independent sellers.
• Monitor and optimize product search results and the site's navigation to improve the
• customer experience.
• Suggest functional improvements to increase conversion and facilitate the shopping
• experience.
• Participate in various tests related to the addition of new functions on the website.
• Update all web properties regularly with new content, including entering text and image-
• based content. Ensure the website is up-to-date and accurate.
• Track and analyze sales performance data to measure progress and adjust strategies as
• needed.
• Conduct competitive analysis and stay abreast of customer trends, technology,
• innovations, shopping behaviours and best practices.
• Qualifications & Experience
• 3 years or more of experience in E-merchandising required
• Bachelor‘s degree in business administration, marketing, online business or equivalent
• experience.
• Commercially-driven with an experience in web merchandising (merchandising, A / B
• testing, internal search engine)
• Strategic, tactical and operational thinking,
• Computer skills and proficiency in Google Analytics, OSice Suite (advanced Excel)
• Experience in creating and editing web content through a content management system is
• an asset. Proficiency in Shopify is a plus.
• Good knowledge of Search Engine Optimization (SEO)
• Capacity to commit and deliver to strict timelines.
• Excellent communication skills, oral and written.
• Excellent communication and presentation skills.
• Passion for product, fashion, and consumer engagement.
• What We Offer :
• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A collaborative and creative work environment.
• The chance to be part of a brand that values innovation, sustainability, and design
• excellence.