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MultiMedia Account Exec

The Post and Courier
Charleston, SC Other
POSTED ON 3/28/2025
AVAILABLE BEFORE 5/28/2025

Job Details

Job Location:    The Post and Courier - Charleston, SC
Position Type:    Full Time
Salary Range:    Undisclosed

Description

Serves as a Marketing Account Executive (outside sales) within our advertising team.  Through this role, the Account Executive is responsible for selling multimedia advertising into The Post and Courier’s portfolio of products; exceeding monthly and quarterly sales goals within an assigned territory or client list; developing new business through extensive sales calls and conducting sales assessments; and providing quality service to advertising clients. 

RESPONSIBILITIES:

  • Serve as outside salesperson within designated sales team, with primary duties of daily selling and account management primarily through outbound sales activity and in-person meetings
  • Serve as outside seller on sales team, conducting door knocks, need analyses, in-person sales proposals, in-person client meetings, etc.
  • Focus will be on acquisition of new business and/or long-term contracts
  • Achieving assigned monthly sales goals through upselling, prospecting efforts and new business development
  • Participation in sales of specialized or targeted products, such as sticky notes, magazines, digital advertising, search engine marketing, etc.
  • Growing number of active accounts within the assigned territory or client list
  • Increase financial investment per client over a period of time
  • Generate and follow-up on sales leads; identify key decision makers
  • Create multimedia advertising proposals for prospective customers as needed
  • Collaborate with product specialists in presenting needs-based solutions to clients
  • Work with staff designers to generate concepts and ensure message accuracy for advertising creative for respective clients
  • Track all prospecting efforts and sales in Hubspot CRM tool
  • Attend staff and sales team meetings as required
  • Represent The Post and Courier at company events or at community events and/or networking opportunities as needed
  • Perform other duties as requested by management. 

Qualifications


Requirements, minimum education level, and experience:

  • Bachelor’s degree in Marketing, Communications, Business or a related field, or equivalent professional experience
  • 1-2 years of sales, marketing, media or business development experience
  • Proven track record of excellence in sales/sales support
  • Dependable transportation and a valid South Carolina driver’s license and proof of insurance.

Knowledge, Skills and Abilities:

  • Strong and persuasive verbal and written communication skills
  • Excellent time management and organizational skills
  • Strong presentation skills, interpersonal, problem solving and customer service skills also required
  • Proficiency in the Microsoft Office suite; including Word, Excel, and PowerPoint

Physical Requirement: Close eye work, continuous sitting, constant walking, standing, light to moderate lifting 15-30 pounds (per safety policy).

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