Graphic Designer -I

The Graphic Designer-I plays a vital role in visually communicating The Potter’s House mission and

message. This role is responsible for creating compelling, innovative, and inspiring designs across

digital, social, print, and environmental platforms. The Graphic Designer will collaborate with and report

to the Art Director and Creative Director/Head of Creative to develop impactful visuals that engage our

community, enhance storytelling, and bring the vision of The Potter’s House to life.

Key Responsibilities:

VISUAL STORYTELLING & Brand identity:

• Design creative assets that align with The Potter’s House branding, ensuring consistency across
  
  

all platforms.

• Develop digital and print materials, including sermon graphics, event promotions, social media
  
  

content, email templates, and signage.

• Create compelling visuals that support storytelling efforts across worship services, ministry
  
  

programs, and community initiatives.

GRAPHIC DESIGN & Content creation:

Design engaging social media graphics, motion graphics, and multimedia assets optimized for

Instagram, Facebook, YouTube, and TikTok.

• Develop on-brand templates for digital and print content, ensuring a seamless look and feel
  
  

across all channels.

• Collaborate with videographers and content creators to enhance motion-based storytelling with
  
  

graphic overlays and animations.

• Maintain and update visual assets for website and mobile app experiences
  
  

Creative Strategy & innovation

• Work closely with the creative and content teams to develop new design concepts and
  
  

campaigns that resonate with our audience.

• Stay ahead of design trends and emerging digital aesthetics to ensure fresh and innovative
  
  

branding for The Potter’s House.

• Assist in creating visual branding for special initiatives, conferences, and ministry events
  
  

Develop compelling visual presentations to support internal and external communications.

COLLABORATION & OVERSIGHT:

• Work directly with the Creative Director/Head of creative to ensure visuals align with strategic
  
  

messaging.

• Partner with content producers, social media managers, and marketing teams to create highimpact
  
  

graphics that drive engagement.

• Maintain an organized asset library, ensuring easy access to design files and templates
• Coordinate with external vendors for print production, signage, and other design needs
  
  

Performance Analysis & Optimization:

• Use tools like HubSpot, Google Analytics, and native platform insights to measure engagement
  
  

and optimize content strategies.

• Track social media trends and analytics to continuously refine content and improve audience
  
  

reach with the channels team.

• Assist in implementing SEO and video optimization best practices to maximize discoverability
  
  

and engagement.

Required Skills:

• Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and
  
  

design tools like Canva.

• Strong understanding of typography, color theory, and layout design for both digital and print
• Experience creating motion graphics, animations, and GIFs for social media and video
  
  

content.

• Ability to work in a fast-paced, deadline-driven environment while maintaining attention to
  
  

detail.

• Strong understanding of branding, visual storytelling, and user experience (UX) design
• Photography and/or video editing skills are a plus
  
  

Preferred Qualifications:

• Bachelor’s degree in Graphic Design, Visual Communications, or a related field
• 3-5 years of experience in graphic design, preferably in a faith-based, nonprofit, or missiondriven
  
  

organization.

• Experience working with social media teams and digital marketing to create engaging visual
  
  

campaigns.

• Understanding of print production, large-scale signage, and merchandise design
  
  

Benefits:

• 401(k)
• 401(k) matching
• Dental/Vision insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Tuition reimbursement
  
  

Schedule:

• 8-hour shift
• Monday to Friday
  
  

This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor. Such tasks shall be capable of being performed with reasonable accommodation, if necessary, that does not impair a business necessity or impose an undue business hardship and without presenting a direct threat to the safety of the applicant or others.

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