Creative Director, Marketing

The Creative Director is responsible for leading and managing the creative team, including graphic designers, multimedia designers, UI/UX designers, and copy editors, to ensure all creative outputs align with the organization’s goals and brand identity. This role combines visionary leadership with hands-on oversight, driving the development of engaging, audience-focused content across traditional and digital platforms. The Creative Director ensures that all design, multimedia, and written assets deliver a consistent and compelling brand experience while meeting project goals and deadlines.

Key Responsibilities:

Creative Vision and Strategy

• Develop and implement the overall creative strategy, ensuring alignment with organizational goals and marketing objectives.
• Define and communicate the creative vision for projects, ensuring it is consistently reflected across all design, multimedia, and editorial outputs.
• Establish and enforce creative guidelines that ensure brand consistency across platforms and channels.

Team Leadership and Management

• Oversee a team of creative professionals, including graphic designers, multimedia designers, UI/UX designers, and copy editors.
• Provide leadership, mentorship, and constructive feedback to team members, fostering a collaborative and innovative work environment.
• Delegate tasks effectively, ensuring that each team member’s strengths are utilized and deadlines are met without compromising quality.
• Conduct regular team meetings to review progress, address challenges, and align on priorities.

Project Oversight and Quality Assurance

• Collaborate with marketing and project management teams to understand project goals, timelines, and deliverables.
• Review and approve creative concepts, designs, multimedia assets, and editorial content to ensure high-quality outputs that align with project objectives.
• Conduct quality assurance checks to ensure accuracy, consistency, and adherence to brand guidelines in all creative deliverables.

Cross-Functional Collaboration

• Partner with the Director of Channel Strategy and marketing teams to align creative assets with campaign strategies and audience engagement goals.
• Work with the Project Manager to allocate resources, prioritize tasks, and ensure project timelines are met.
• Collaborate with data and analytics teams to assess the performance of creative assets and incorporate insights into future projects.

Design, Multimedia, and Editorial Oversight

• Lead the development of visually compelling designs, multimedia content, and user-centered digital experiences.
• Ensure that graphic designers produce high-quality visuals for campaigns, social media, and print.
• Oversee multimedia designers in creating video, animation, and other dynamic content for digital platforms.
• Guide UI/UX designers in developing user-friendly, aesthetically pleasing digital experiences that align with audience needs.
• Ensure copy editors maintain consistent tone, style, and accuracy across all written content, from marketing materials to digital assets.

Job Type: Full-time

Ability to Commute:

• Dallas, TX 75236 (Required)

Ability to Relocate:

• Dallas, TX 75236: Relocate before starting work (Required)

Work Location: In person