What are the responsibilities and job description for the Dealer Success Specialist position at The Raymond Corporation?
About our company:
The Raymond Corporation is a member of the Toyota Industries family of companies. We empower you to do great work in a company with 100 years of success, innovation, and growth. Our associates are the foundation of our continued success. If you're innovative and enjoy the thrill of making things happen, share our vision and grow with us.
About the position:
We are seeking a motivated and proactive Dealer Success Specialist to join our team. This individual will play a critical role in driving the success of our dealer network (also referred to as our Solutions and Support Center (S&SC) network) by providing training, support, and guidance on best practices in digital marketing and lead management. The ideal candidate will be comfortable working with multiple stakeholders, presenting to diverse groups, and developing resources to enhance S&SC performance. This role requires a mix of marketing savvy, technical know-how, and excellent communication skills.
You will be responsible for:
- Solutions and Support Center Engagement
- Schedule and host calls with each of our S&SCs (currently 16 in total) to provide updates, training, and support.
- Develop and manage a "user community", focused on sharing best practices and fostering collaboration among the S&SCs.
- Serve as the primary point of contact for S&SC marketing teams, providing guidance on using our marketing technology stack effectively.
- Training and Development
- Create and maintain standard work procedures and onboarding materials for our S&SCs.
- Conduct regular training sessions and workshops to ensure S&SCs are up-to-date on the latest tools, techniques, and best practices.
- Monitor engagement with training materials and encourage participation to increase overall success.
- Performance Monitoring and Improvement
- Work closely with sales lead contacts and sales teams at the S&SCs to ensure adherence to established lead management processes.
- Track and report on success metrics such as, ratio of marketing qualified leads to sales qualified leads (MQL:SQL), tool usage rates, training completion percentages, and other engagement indicators.
- Analyze outcome metrics (e.g., lead qualification rates, lead response times) to identify areas for improvement and implement solutions.
- Backup and Special Projects
- Serve as a backup to other Digital Marketing Specialists within the team, assisting with tasks in Eloqua, Oracle Sales Cloud, and Sitecore platforms, among others.
- Participate in special projects as assigned, contributing to broader marketing initiatives and goals.
About you:
- Bachelor's degree in Marketing, Communications, Business, or a related field is preferred.
- A minimum of 2 years of related experience (i.e. digital marketing, sales enablement, or related; preferably within a B2B environment) is required.
- Familiarity with marketing technology platforms (e.g., CRM, marketing automation, CMS) is preferred.
- Strong communication and presentation skills, with the ability to engage and influence diverse audiences.
- Proven ability to manage multiple projects simultaneously and work independently with minimal supervision.
- Willingness to learn new tools and technologies as needed.
About the schedule:
This position reports on-site in Greene, New York. After completion of training period, may be eligible for a hybrid work schedule.
About the total compensation package:
Salary - $66,584 - $78,242 depending on experience
Relocation - This position may qualify for relocation.
Benefits - We recognize the value of a comprehensive benefits program for our employees and work tirelessly to make sure our package meets the needs of our employees and their families. Eligible employees can elect and participate in a variety of benefits including:
- Medical and Rx Plan options
- Dental and Vision Plan options
- Vacation on day 1
- Employee Assistance Program (EAP)
- Flexible Spending Accounts (FSA) for medical and dependent care
- Life Insurance and AD&D
- Short-Term and Long-Term Disability
- Accident, Critical Illness, and Indemnity Insurance
- ID Theft Protection
- Comprehensive 401(k) retirement plan with company match
- Long-Term Care Insurance
- Vacation, Sick, & Volunteer Time
- Company Paid Holidays
- Tuition Aid Program
- A Bachelor's Degree is preferred.
- Two or more years of related experience is required.
Additional Details : Employment authorization required. The Raymond Corporation will not pursue visa sponsorship for this position.
Salary : $66,584 - $78,242
