What are the responsibilities and job description for the Manager, Digital Media Marketing position at The Ritz Carlton Yacht Collection?
Join the Ritz-Carlton Yacht Collection : Where Every Voyage is a Symphony of Luxury
Embark on an extraordinary journey with the Ritz-Carlton Yacht Collection, an exquisite extension of the renowned Ritz-Carlton brand, dedicated to redefining ultra-luxury hospitality at sea. As a "Lady or Gentleman" of our esteemed team, you'll be entrusted with the art of delivering the impeccable "Gold Standards" that have made the Ritz-Carlton an epitome of excellence across the globe.
The Essence of Excellence : The Gold Standards
The Gold Standards are the bedrock of the Ritz-Carlton experience, setting us apart in the industry and establishing a legacy of unparalleled service. These standards embody the values and culture that define our brand, and serve as the compass guiding our every endeavor.
The Employee Promise
At The Ritz-Carlton, our Ladies and Gentlemen are the most important resource in our service commitment to our guests. By applying the principles of trust, honesty, respect, integrity and commitment, we nurture and maximize talent to the benefit of each individual and the company. The Ritz-Carlton fosters a work environment where diversity is valued, quality of life is enhanced, individual aspirations are fulfilled, and the Ritz-Carlton Mystique is strengthened.
Join us on a journey where every day is a testament to the highest standard of luxury and service. Apply now and be part of an unparalleled legacy in hospitality.
Job Summary
The Manager, Digital Media Marketing will help drive our digital paid media initiatives and support brand awareness, acquisition, and retargeting across all digital channels. In this role, you will assist with agency management, audit and track paid media campaign performance, identify opportunities and trends, and unlock marketing ROI across the entire marketing funnel. You'll work collaboratively across our marketing organization to translate complex metrics into actionable insights, guiding campaign optimizations and growth strategies. This role will focus on optimizing media investments, delivering data-driven insights, and managing relationships with external partners to maximize campaign performance.
Essential Functions
- Media Strategy & Execution : Assist in developing and executing media plans across multiple channels including Paid Search, Social, Display, Programmatic TV, Digital OOH, and more.
- Campaign Management : Oversee the creation, execution, optimization, and reporting of comprehensive media plans, ensuring campaigns meet acquisition and engagement goals.
- Audience Targeting : Build and refine audience segmentation strategies leveraging first-party, third-party, and in-market data.
- Cross-Functional Collaboration : Partner with teams across Growth, Digital
Experience, Creative, Email Marketing, Partnerships, and Analytics to create integrated marketing initiatives.
leadership, focusing on media performance, ROI, and optimization opportunities, and provide recommendations based on findings.
Skills & Experience
The Ritz-Carlton Yacht Collection is an Equal opportunity, inclusive employer and will consider all applicants for employment with the Company on the basis of merit, competence and qualifications without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, or any other category protected by federal, state, or local law.