Social Media Marketing Manager

This position is tasked with the responsibility of putting plans into action and executing company campaigns. Working with a small yet driven team, this position will report directly to the Executive team at DRC-Ventures. The overarching objective for this role is to coordinate and execute marketing initiatives; further increasing the company's presence and products through its Ambassador network and primarily digital platforms that have customers worldwide in 80 countries.

Job Expectations:

·      Developing engaging and on-brand content through Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube while managing the deployment calendar, responding to DMs, creating channel growth, and managing the communication and voice of the company.

·      Coordinate all video content uploads and organization in YouTube. 

·      Developing creative assets, sales tools, content creating, editing, and managing content inclusive of sales assets, brand book, videos, photography (product and brand), and product packaging.

·      Answering emails

·      Working with developing newsletters, and blog posting.

·      Communications Collaborate with publicists, write, schedule, and deploy internal and external communications through press releases, media alerts, and brand updates.

·      Coordinate events and execute ROOT ambassador events when asked.

·      Seeding Coordinate and fulfill product seeding opportunities with influencers, trade partners, and VIPs.

·      Manage assets through internal Dropbox and external Files system for its network of ambassadors.

·      Partnerships Coordinate and manage brand partnerships, philanthropies, and collaborations.

·      Support Sales Network with communication tools, brand assets, product information, and marketing customer service

Skills/Abilities to:

·      Hold yourself accountable to the list of DRC-Ventures core values.

·      Establish and cultivate business relationships with managers, peers, and community members.

·      Attention to detail.

·      Ability to think objectively and propose solutions.

·      Work effectively using discretion, good judgment, and initiative in a fast-paced, multi-tasking environment.

·      Demonstrate excellent time management and organizational skills with critical attention to detail

·      Skilled communicator, written and verbal, across all levels and departments.

·      Work well with others.

·      Demonstrate a strong customer focus and sense of urgency to business needs to improve DRC-Ventures as a whole.

·      Communicate effectively with the team.

·      Plan, organize, and adjust workload to meet priorities and deadlines.

·      Exercise judgment and initiative within company policies and guidelines.

Qualifications:

·      Willingness to learn creative platforms such as Canva, Adobe or similar.

·      Data-driven and metrics-oriented.

·      Ability to understand the need to interpret other languages for content.

·      Detail-oriented and organized, with an eye for good creativity.

·      Assist with building out brand guidelines.

·      Understanding of the digital and linear consumption landscape and emerging social trends.

·      Possess strong writing and communication skills.

·      Passion for health and wellness.

·      Strategically minded and able to take initiative with little direction.

·      2 years of experience in marketing, communications, or new media.

·      Bachelor’s degree in the areas of marketing, public relations, or communications or related field.

·      Proficiency in Microsoft Office, Google Drive, and Adobe Creative Suite, Asana preferred.

Physical Demands and Conditions:

·      Kneeling.

·      Standing.

·      Carrying your team in a game.

·      Walking.

·      Lifting heavy boxes (over 10lbs)

·      Verbal communication and hearing/listening.

·      Picking up an employee who’s feeling down.

·      Repetitive motions.

·      Ability to celebrate with a peer when something great happens.

·      Ability to “boogie” on a dance floor in whatever way they see fit.

·      The majority of work is performed in an office setting, and employees may remain in a seated position for extended periods of time, or you can get up and work from whatever space you like to save that lower back. We’re big fans of making sure that the lumbar region is protected.

Mental Demands:

·      While performing the duties of this class, the employee is regularly required to

·      understand the Root Brands Culture, embrace it, and practice what we preach.

·      Read and interpret data, information, and documents.

·      Keeping their personality and letting The Root Brands embrace it.

·      Making the decision the employee feels is right in a situation and being confident in it.

·      Continue to learn and develop your craft.

·      Work under deadlines with constant interruptions.

To apply, please submit your cover letter and resume through Linkedin.com