Marketing Officer

Job summary

The Royal Marsden Private Care are looking for a creative, collaborative and driven Marketing Officer to help support our marketing activities covering our sites in Cavendish Square, Chelsea and Sutton. As the largest provider of private care in an NHS hospital setting, we have the expertise, facilities and technology to provide the highest standards of personalised cancer care.

The Royal Marsden Private Care is on an ambitious growth trajectory with income being invested in the facilities, research, technology and people that make The Royal Marsden a world-leading cancer centre and enables us to give all our patients the very highest standard of care.

The Marketing Officer is an integral role within the Marketing and Communications Department. We're looking for a proactive self-starter who is eager to learn, comfortable with a hands-on approach, and capable of managing multiple priorities in a fast-paced environment.

Main duties of the job

o Assist the Private Care marketing team to plan and deliver local, national and international marketing activity to increase enquiries from key audiences ( patients, consultants, GPs, embassies, insurers)o Manage / support the creative development process, including copy, for delivery of assets across multiple channelso Support the delivery of digital marketing activity across UK and International channelso Manage email marketing and CRM development to GPs and other targeted audienceso Work closely with the Events Manager to deliver educational and promotional events for a range of internal and external audiences.

About us

The Royal Marsden NHS Foundation Trust and our Private Care unit is a world-leading cancer centre. Our role is to offer our patients the best cancer care available anywhere in the world, and to continue to make a global contribution to finding better ways of diagnosing and treating cancer. We employ over 2,500 staff in a diverse range of careers including nursing, medical, science, radiography, pharmacy, occupational therapy, finance and administrative services. We have two hospitals - one in Chelsea, London, and one in Sutton, Surrey - as well as a Medical Daycare Unit in Kingston Hospital and a Private Care diagnostic and treatment centre in Cavendish Square, central London.

At The Royal Marsden, we deal with cancer every day, so we understand how valuable life is. When people entrust their lives to us, they have the right to demand the very best. That's why the pursuit of excellence lies at the heart of everything we do.

At the heart of the hospital is our dedicated team. We offer a stimulating and dynamic working environment, a wide range of staff benefits and learning and development opportunities. We are looking for employees who aspire to excellence, share our values and can play a crucial role in our on-going achievements.

Job description

Job responsibilities

For further information on this role, please see the attached detailed Job Description and Person Specification.

Brand Champion

Support the Senior Marketing Manager and Head of Marketing in maintaining the team vision of Pioneering Excellence, and driving a culture of best-in-class marketing

Educate and communicate our brand principles to both internal and external audiences appropriately, keeping it at the heart of all marketing initiatives

Help develop and implement brand principles, including visual identity and tone of voice, by ensuring brand guidelines continue to evolve to meet respective needs.

Marketing Planning

Contribute to the overall marketing and communications plan; working with the Private Care Senior Marketing Manager and Marketing Managers to help plan and deliver local, national and international marketing activity to increase enquiries from key audiences ( patients, consultants, GPs, embassies, insurers) in accordance with the Private Care wider marketing strategy and commercial objectives

Person Specification

Education

Essential

• Educated to degree level or equivalent experience

Experience

Essential

Desirable