What are the responsibilities and job description for the Catering Manager position at The Sheraton Palo Alto?
The Catering Manager is responsible for the sales of guest rooms, meeting space, events and other hotel services to small business groups. In addition, actively develop and nurture accounts to result in additional overall revenue.
DUTIES AND RESPONSIBILITIES
Catering
- Responsible for selling meeting space, food & beverage for Stanford, Corporate group, and social events while maximizing F&B revenue targets.
- Provide each department with the necessary information in regards to special requests, VIP packages, set-up, services needed, and billing procedures.
- Attend and oversee execution of events to ensure client satisfaction.
- Promote hotel services, facilities and anticipate guest’s needs to promote higher guest satisfaction.
- Assess accounts current and future needs by maintaining close contact through phone calls, tours, in person appointments, correspondence, and entertainment.
- Develop new prospects and follow up with those in the database and a report on your prospects to Director of Sales.
- Complete weekly and monthly sales reports.
- Maintain accurate sales files and trace systems of accounts.
- Complete company and brand trainings and any required meetings requested by Director of Sales.
- Demonstrate brand standards, behaviors, hallmarks and mandates.
- Ensure a safe and secure environment for guests, associates and visitors.
- Manage and participate with weekly service groups (Kiwanis, PEA, Rotary)
- Other duties as assigned, based on current business levels.
Interpersonal Relationships
- Develop relationships with associates, community and guests to build loyalty and trust.
- Develop and maintain local community relationships with competitor hotels, other PHM/Marriott counterparts.
- Arrange and conduct site and off site presentations for potential clients.
- Resolve and address all guests and associate issues and or concerns in a creative and professional manner.
- Help plan and participate in various associate events such as Associate Appreciation Day, Housekeeping Week and more.
Financials
- Assist in the execution of the annual marketing plan and achieve goals by creating monthly action plans.
- Assist in developing promotions and advertising plans for the hotel to increase revenue.
WORKING ENVIRONMENT
The hotel is in a public business atmosphere which varies temperature based indoor and outdoor climate. The nature of this job is primarily indoors but may require to be outdoors based on business needs.
Travel may be required locally to conduct outside calls and promote the hotel and review competition.
EDUCATION
A.A., B.S, M.S/M.A. Degrees or Certifications in Business Management, Sales, Marketing, Catering, Wedding Planning or Hospitality encouraged.
WORK EXPERIENCE
Minimum 3 years of Sales and or Catering experience in a hotel.
Knowledge
- Know basic accounting such as addition, subtraction, division in order to calculate sales volumes, percentages, discounts etc.
- Understand hotel function, know guest/group profiles, and know business demand in the area and local hotel competitors.
- Possess computer knowledge beyond basics, typing, composing e-mails, use of Microsoft Office (Word, Excel and Power Point) and Adobe.
Skills
- Strong business communication skills both verbal and written in English.
- Strong presentation abilities in front of individual, small or large groups.
- Have the skill to manage multiple projects and tasks at a time, maintain focus and structure, and know how to prioritize.
- Have the skill to resolve conflicts with ease and professionalism to ensure maximum guest and associate satisfaction.
Abilities
- Able to immediately engage and connect with guests and associates, smile often, establish relationships to develop loyalty and achieve both associate and guest satisfaction goals.
- Ability to maintain consistent positive energy, self-motivation, and passion for hospitality.
- Ability to keep hotel sensitive information confidential such as guest/group information, hotel financial information etc.
- Ability to learn new software and computer systems.
- Ability to easily adapt to constant change, pressure, and deadlines and remain composed and focused.
PHYSICAL REQUIREMENTS
- Sit and or move for prolonged periods of time for 8 hours.
- Ability to walk around the hotel, up and down stairs, stoop, kneel, push/pull and lift as necessary up to 10 lbs.
BUSINESS ATTIRE
To present a professional and business image to guests, associates and public we ask that all associates follow PHM’s dress and grooming standards available in the PHM Handbook on page 16.
PREFERRED QUALIFICATIONS
- Bilingual or Multilingual
- Knowledge of CI/Marriott Sales or similar sales database systems.
The Sheraton Hotel, Palo Alto (a Pacific Hotel Management Hotel), functions 7 days a week, 24 hours a day. All associates must acknowledge and understand this fact and be aware that at times it may be necessary to move an associate from their accustomed shift as business dictates.