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Social Media/Branding Manager

The Smith Sawyer Smith Agency
Rochester, IN Full Time
POSTED ON 2/4/2025
AVAILABLE BEFORE 4/29/2025

Job Description

Job Description

Salary : $40,000-$50,000 Plus Bonus Incentives

Job Title : Social Marketing / Branding Manager

Job Location : Rochester, IN

Job Type : Full-time

Position Overview : We are seeking a dynamic and results-driven Social Marketing / Branding Manager to oversee and execute multiple concurrent social media campaigns across various platforms. The ideal candidate will have a strong understanding of digital marketing strategies, campaign management, and performance analytics to ensure the success of all initiatives.

Responsibilities :

  • Plan, develop, and execute multiple social media marketing campaigns across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, etc.).
  • Manage the day-to-day operation of campaigns, ensuring they align with brand goals, target audience, and marketing objectives.
  • Collaborate with internal teams (e.g., content creators, designers, and marketing analysts) to develop engaging content for each campaign.
  • Monitor and analyze campaign performance, using data to adjust strategies and optimize results in real-time.
  • Create and manage content calendars for multiple campaigns simultaneously.
  • Track social media trends, competitors, and industry developments to continuously refine campaign strategies.
  • Manage paid social media campaigns, including budget optimization, ad copy testing, and targeting adjustments.

Qualifications :

  • We hire for quality of person, not experience.
  • Strong understanding of social media trends, best practices, and audience engagement tactics.
  • Must have the passion to learn, understand, and evolve content a very dynamic area of responsibility
  • Analytical mindset with the ability to interpret data and use it to optimize campaigns.
  • Excellent communication, project management, and organizational skills.
  • Ability to work under pressure and handle multiple projects simultaneously.
  • Preferred Skills :

  • Knowledge of SEO and content marketing.
  • Graphic design or video editing skills a plus.
  • Benefits :

  • Very competitive salary
  • 401K
  • Health Insurance
  • Life / Disability Insurance
  • Health insurance
  • Career development opportunities
  • How to Apply : Please submit your resume, along with a portfolio or examples of previous social media campaigns you've managed.

    Salary : $40,000 - $50,000

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