What are the responsibilities and job description for the Social Media/Branding Manager position at The Smith Sawyer Smith Agency?
Job Description
Job Description
Salary : $40,000-$50,000 Plus Bonus Incentives
Job Title : Social Marketing / Branding Manager
Job Location : Rochester, IN
Job Type : Full-time
Position Overview : We are seeking a dynamic and results-driven Social Marketing / Branding Manager to oversee and execute multiple concurrent social media campaigns across various platforms. The ideal candidate will have a strong understanding of digital marketing strategies, campaign management, and performance analytics to ensure the success of all initiatives.
Responsibilities :
- Plan, develop, and execute multiple social media marketing campaigns across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, etc.).
- Manage the day-to-day operation of campaigns, ensuring they align with brand goals, target audience, and marketing objectives.
- Collaborate with internal teams (e.g., content creators, designers, and marketing analysts) to develop engaging content for each campaign.
- Monitor and analyze campaign performance, using data to adjust strategies and optimize results in real-time.
- Create and manage content calendars for multiple campaigns simultaneously.
- Track social media trends, competitors, and industry developments to continuously refine campaign strategies.
- Manage paid social media campaigns, including budget optimization, ad copy testing, and targeting adjustments.
Qualifications :
Preferred Skills :
Benefits :
How to Apply : Please submit your resume, along with a portfolio or examples of previous social media campaigns you've managed.
Salary : $40,000 - $50,000