What are the responsibilities and job description for the GM, Data Partnerships position at The Trade Desk?
The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.
If your skills, experience, and qualifications match those in this job overview, do not delay your application.
So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!
Who we are :
Data Partnerships is the team that identifies, negotiates with, and manages the providers of data that power many of the Trade Desk’s products (think audiences, measurement, identity and more). We pride ourselves on maintaining a robust and vibrant marketplace of data to give our clients a breadth of choice in how they operate on the platform. With over 200 distinct partner relationships we have a lot of logistics to manage, performance to monitor, and reports to derive and deliver – all in the spirit of maintaining data marketplace vibrancy through growth.
What you'll do :
- Lead the Audience Data Partnerships team; identify, negotiate, contract, integrate, manage, optimize, and rationalize data partners to support advertiser’s needs on the platform
- Partner with Product and Commercial teams to develop a strategic roadmap to drive increased usage of Audience data products
- Maintain regular communications and checkpoints with partners to report on performance, innovation and future opportunities that leverages their data to influence advertiser’s campaigns
- Work with commercial teams to evangelize, educate and grow the use of partner offerings
- Facilitate communication internally and externally related to partnerships (demands, strategies, roadmaps, operational requirements, etc.)
- Represent The Trade Desk’s Audience strategy and business by speaking at industry events, participating on panels and drafting original content for publication
- Manage, develop and grow a team of direct and indirect reports
Who you are :
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