eCommerce Development Manager

Company Overview:

The Tranzonic Companies is the hub for a strategic collection of manufacturing and sales companies that lead the way in multiple categories — from personal care and protection to textiles, from cleaning products to contamination control — to empower its distributor partners into the future. Their cohesive approach promotes operational efficiency and fuels innovation, while equipping its varied businesses to tackle the toughest challenges across industrial and manufacturing, healthcare and life sciences, food service, hospitality, transportation, and many other dynamic market segments. Tranzonic’s rapid growth, both organic and via acquisition, is powered by its team of driven, innovative problem-solvers and a culture of integrity and respect.

Position Summary:

The eCommerce Development Manager operates across multiple business units as the focal point for the development and day-to-day support of the organization's eCommerce, website/ portal, and digital marketing toolsets. This role plays a pivotal part in enhancing the organization’s online presence, user experience, and functionality of these digital platforms to accelerate growth, engage users, and drive conversions. In addition to technical acumen, cross-functional collaboration and prioritization is required to ensure the effective operation and continuous improvement of these platforms.

Essential Functions and Responsibilities:

• Partner with the Commercial organizations to develop and execute a comprehensive strategy for the organization's websites and portals in alignment with business objectives, customer personas, customer journeys, and conversion objectives.
• Lead the design, development, and maintenance of tools used to maintain content used on the company's digital presence. Assisting site owners with content approaches to ensure they reflect the brand identity and adhere to best practices in web design and user experience.
• Provide input to site owners on site user experience with a focus on intuitive and user-friendly interfaces, optimizing the user journey and overall experience.
• Assist site owners with SEO, ensuring teams apply best practices and analyze website traffic and user behavior to make data-driven decisions for improvements.
• Track and report on key performance indicators (KPIs) related to website and portal performance, proposing, and implementing optimizations as needed.
• Ensure the security of websites and portals, including data protection and compliance with relevant regulations (e.g., GDPR) and Tranzonic standards.
• Collaborate with marketing content teams, IT, and other departments to align website and portal activities with organizational goals/priorities and ensure effective communication of updates and changes.
• Manage the budget for website and portal-related technology expenses, ensuring cost-effectiveness.
• Deliver training and develop training for system end-users (customers, channel partners, sales), internal content providers users (CMS), and other stakeholders.
• Gather feedback from various sources, including customers and internal teams, to continuously improve product information content and processes.
• As needed, manage relationships with third-party vendors or agencies involved in content creation, data management, credit card processing, and/or system support.

Education and Qualifications:

• Bachelor's degree in business, information management, or a related field.
• Minimum of 3 years’ experience with eCommerce, website/portal management, digital marketing, or related roles.
• Strong understanding of content management systems (CMS), web development technologies, Product Information Management (PIM) platforms, and web analytics.
• Experience with Dynamic Web, and/or MS D365 is a plus.
• Knowledge of web development languages (e.g., HTML, CSS, JavaScript) is a plus.
• Proficiency in SEO, web design, and user experience principles.
• Familiarity with data security and privacy regulations (e.g., GDPR).
• Excellent analytical, problem-solving, project management, and organizational skills.
• Effective communication, facilitation, conflict-resolution, and collaboration skills.
• Attention to detail and commitment to delivering high-quality digital experiences.
• Adaptability to changing priorities and technological advancements.
• Displays a positive customer-focused work attitude and a strong team player.
• Commitment to continuous improvement.