What are the responsibilities and job description for the Multimedia Designer - Penn Engineering position at The University of Pennsylvania?

University Overview

The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportunities for undergraduate, graduate and continuing education, all influenced by Penn's distinctive interdisciplinary approach to scholarship and learning. As an employer Penn has been ranked nationally on many occasions with the most recent award from Forbes who named Penn one of America's Best Large Employers in 2023.

Penn offers a unique working environment within the city of Philadelphia. The University is situated on a beautiful urban campus, with easy access to a range of educational, cultural, and recreational activities. With its historical significance and landmarks, lively cultural offerings, and wide variety of atmospheres, Philadelphia is the perfect place to call home for work and play.

The University offers a competitive benefits package that includes excellent healthcare and tuition benefits for employees and their families, generous retirement benefits, a wide variety of professional development opportunities, supportive work and family benefits, a wealth of health and wellness programs and resources, and much more.

Posted Job Title

Multimedia Designer - Penn Engineering

Job Profile Title

Communications Specialist

Job Description Summary

Penn Engineering's world-acclaimed faculty, state-of-the-art research laboratories and highly interdisciplinary curricula offer an experience that is unparalleled. Innovation and technology drive every program and transform the fundamentals of what future engineers are learning. http : / / www.seas.upenn.edu /

The Multimedia Designer will be a key member of the School of Engineering and Applied Science's Marketing and Communications team. This position will focus on creating compelling visual content and managing the School's digital presence. The specialist will support the Director of Digital Marketing in the design and development of digital and print content, ensuring a cohesive and engaging user experience across all platforms.

The ideal candidate will possess a strong design aesthetic, technical expertise in web development, and a solid understanding of branding. This role is perfect for a creative problem solver who can translate complex ideas into visually compelling digital and print content while maintaining a consistent look and feel for the School's online presence.

Job Description

Job Responsibilities

Graphic Design :

Design creative and visually engaging digital and print materials, including but not limited to banners, infographics, social media content, brochures, and event collateral.

Maintain and evolve the visual identity of the School, ensuring all design elements align with the established branding guidelines.

Collaborate with various departments to produce creative assets that meet specific goals and enhance the School's marketing initiatives.

Website Design & Management :

Manage the day-to-day design, updates, and maintenance of the School's website to ensure content is up-to-date and visually aligned with the School's objectives.

Develop and enhance web pages, focusing on usability, accessibility, and responsive design principles to provide an optimal experience across devices.

Implement design improvements based on feedback and data analysis to optimize user experience and web engagement.

Work closely with the Director of Digital Marketing to ensure website content supports overall marketing strategies.

UX / UI and Web Development :

Apply user-centered design principles to create seamless user experiences for both internal and external web users.

Collaborate on the planning, design, and execution of website revamps and enhancements to optimize functionality and navigation.

Use HTML, CSS, and other web development tools to build and refine web pages and ensure they function correctly across various platforms and browsers.

Digital Content Strategy :

Support the development and implementation of the School's digital content strategy, working closely with the Marketing team to ensure alignment with overall goals.

Assist in creating landing pages, email templates, and other digital assets to support campaigns.

Monitor website analytics and recommend improvements to increase engagement, conversions, and SEO performance.

Collaboration & Project Management :

Partner with the Director of Digital Marketing to ensure all design and web projects meet deadlines and project goals.

Manage multiple design and web projects simultaneously, ensuring smooth execution and timely delivery.

Collaborate with content creators, writers, and other team members to ensure cohesive storytelling across digital and print platforms.

Qualifications :

Education & Experience :

Bachelor's degree in Graphic Design, Web Design, Digital Media, or a related field and 3-5 years of experience in graphic design and website management, preferably in an educational or institutional setting, or an equivalent combination of education and experience.

Required Skills & Abilities :

Strong proficiency in graphic design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva.

Experience with web development tools such as WordPress, Drupal, or equivalent CMS platforms, along with knowledge of HTML and CSS.

Familiarity with UX / UI design principles and experience optimizing websites for various user experiences.

Knowledge of SEO best practices and web analytics tools (e.g., Google Analytics).

Strong project management skills with the ability to manage multiple projects concurrently while maintaining attention to detail.

Excellent written and verbal communication skills, with the ability to present ideas and solutions effectively.

Ability to collaborate across teams and work with both technical and non-technical stakeholders.

Preferred Qualifications :

Experience working with higher education or non-profit institutions.

Familiarity with accessibility standards for web design (e.g., WCAG).

Experience with HTML, CSS and other web development languages.

Working knowledge of motion graphics and video editing is a plus.

Experience with additional web design tools such as Figma, Sketch, or InVision.

Application Instructions :

Candidates should submit a resume, cover letter, and a portfolio showcasing relevant work, including both digital and print designs, along with examples of web projects.

Job Location - City, State

Philadelphia, Pennsylvania

Department / School

School of Engineering and Applied Science

Pay Range

51,824.00 - $75,000.00 Annual Rate

Salary offers are made based on the candidate's qualifications, experience, skills, and education as they directly relate to the requirements of the position, as well as internal and market factors and grade profile.

Affirmative Action Statement

Penn adheres to a policy that prohibits discrimination on the basis of race, color, sex, sexual orientation, gender identity, religion, creed, national or ethnic origin, citizenship status, age, disability, veteran status, or any other legally protected class.

Special Requirements

Background check required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job.

University Benefits

Health, Life, and Flexible Spending Accounts : Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family's health and welfare. You can also use flexible spending accounts to pay for eligible health care and dependent care expenses with pre-tax dollars.

Tuition : Take advantage of Penn's exceptional tuition benefits. You, your spouse, and your dependent children can get tuition assistance here at Penn. Your dependent children are also eligible for tuition assistance at other institutions.

Retirement : Penn offers generous retirement plans to help you save for your future. Penn's Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis. Choose from a wide variety of investment options through TIAA and Vanguard.

Time Away from Work : Penn provides you with a substantial amount of time away from work during the course of the year. This allows you to relax, take vacations, attend to personal affairs, recover from illness or injury, spend time with family-whatever your personal needs may be.

Long-Term Care Insurance : In partnership with Genworth Financial, Penn offers faculty and staff (and your eligible family members) long-term care insurance to help you cover some of the costs of long-term care services received at home, in the community or in a nursing facility. If you apply when you're newly hired, you won't have to provide proof of good health or be subject to underwriting requirements. Eligible family members must always provide proof of good health and are subject to underwriting.

Wellness and Work-life Resources : Penn is committed to supporting our faculty and staff as they balance the competing demands of work and personal life. That's why we offer a wide variety of programs and resources to help you care for your health, your family, and your work-life balance.

Professional and Personal Development : Penn provides an array of resources to help you advance yourself personally and professionally.

University Resources : As a member of the Penn community, you have access to a wide range of University resources as well as cultural and recreational activities. Take advantage of the University's libraries and athletic facilities, or visit our arboretum and art galleries. There's always something going on at Penn, whether it's a new exhibit at the Penn Museum, the latest music or theater presentation at the Annenberg Center, or the Penn Relays at Franklin Field to name just a few examples. As a member of the Penn community, you're right in the middle of the excitement-and you and your family can enjoy many of these activities for free.

Discounts and Special Services : From arts and entertainment to transportation and mortgages, you'll find great deals for University faculty and staff. Not only do Penn arts and cultural centers and museums offer free and discounted admission and memberships to faculty and staff. You can also enjoy substantial savings on other goods and services such as new cars from Ford and General Motors, cellular phone service plans, movie tickets, and admission to theme parks.

Flexible Work Hours : Flexible work options offer creative approaches for completing work while promoting balance between work and personal commitments. These approaches involve use of non-traditional work hours, locations, and / or job structures.

Penn Home Ownership Services : Penn offers a forgivable loan for eligible employees interested in buying a home or currently residing in West Philadelphia, which can be used for closing costs or home improvements.

Adoption Assistance : Penn will reimburse eligible employees on qualified expenses in connection with the legal adoption of an eligible child, such as travel or court fees, for up to two adoptions in your household.

To learn more, please visit : https : / / www.hr.upenn.edu / PennHR / benefits-pay

Salary : $51,824 - $75,000

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