What are the responsibilities and job description for the Social Media Marketing Specialist position at The Zèya App?
Are you a creative storyteller with a passion for social media and connecting with people? Zéya , the first-ever app where users can swipe and swap items with others (think online dating but for trading!), is looking for a Social Media Marketing Contractor based in Miami. This is your chance to join a fast-growing startup that’s already creating a buzz in Miami. While this is a contractor role, it’s an exciting opportunity to grow alongside us as we revolutionize the way people trade and connect within their communities.
About Zéya
Zéya is a unique platform that combines the thrill of swiping with the practicality of swapping. Whether it's sneakers, vintage finds, or everyday items, our app allows users to trade within their communities and even in curated groups. With innovative features like Group Swaps and a focus on sustainability, Zéya is reshaping how people engage in peer-to-peer exchanges.
Responsibilities
- Content Creation
Develop engaging, on-brand content for Zéya’s social media platforms (Instagram, TikTok, Facebook, etc.).
Post consistently, monitor engagement, and ensure content aligns with Zéya's mission and style.
Attend local events, such as sneaker conventions, vintage markets, and college campus activities, to interview attendees, capture real-time content, and showcase Zéya.
Help create video content, including user interviews, app walkthroughs, and promo campaigns that highlight the app's features.
Foster a strong online presence by interacting with followers, responding to messages, and engaging with Zéya's community.
Support campaigns to drive app downloads and user engagement, leveraging creative strategies and partnerships.
Requirements
Must be based in Miami and available to attend in-person events.
Proven experience in social media content creation and management. Familiarity with social media trends, tools, and platforms.
Ability to craft compelling, visually appealing content that resonates with diverse audiences.
Confident interviewing people on camera and creating video content.
Willingness to adapt to a fast-paced startup environment and handle diverse tasks.