What are the responsibilities and job description for the Associate Digital Marketing Manager Search - SEM and SEO position at Thermo Fisher Scientific Inc.?
Work Schedule
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Standard (Mon-Fri)
Environmental Conditions
Office
Job Description
As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
We are seeking a committed digital marketer who will be accountable for devising, executing, and improving Organic and Paid Search for the Genetics Science Division (GSD). This position values both educational qualifications (such as GSD) and equivalent experience.
The ideal candidate has extensive hands-on and enterprise-level expertise in Search and a firm grasp of other digital channels like Programmatic Display, Email or Social Media. To be successful in this position, you are proactive, analytical and constantly looking for new opportunities to improve performance and efficiency, driving automation and solutions at scale.
What you will do :
- Collaborate with team members to develop, implement, measure and optimize SEO and SEM initiatives that are aligned with business goals.
- Serve as the SME for Search across the division, working with teams to grow and optimize search presence on the SERP.
- Track and report critical search metrics.
- Lead multiple, simultaneous projects, prioritizing based on performance impact and team focus areas.
- Supply strategic roadmap initiatives to modernize our Search capabilities including continuous process improvements and test-and-learn pilots.
- Test, evaluate and implement new strategies and technologies, as well as influence the wider corporate marketing organization to adopt and deploy emerging digital marketing tactics and technologies.
- Leverage AI and automation capabilities to drive efficiencies within the Search program.
- Align with regional digital partners to understand regional needs and bring the global strategy to life.
- Lead insightful sessions on the Search channel (e.g. standard methodologies, strategy, industry updates, etc.).
- Participate in scrum ceremonies and follow agile principles, using project management software.
We offer competitive salary, an annual incentive bonus plan, 401K with company match up to 6%, tuition reimbursement and a range of other employee benefits! We foster an exciting company culture that encourages innovation, forward-thinking, and outstanding career and development prospects. Come be a part of the team!
Experience :
Knowledge, Skills, Abilities :
Compensation and Benefits
The salary range estimated for this position based in California is $83,300.00–$115,000.00.
This position may also be eligible to receive a variable annual bonus based on company, team, and / or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes :
For more information on our benefits, please visit : https : / / jobs.thermofisher.com / global / en / total-rewards
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Salary : $83,300 - $115,000