Demo

Senior Director of Digital Fundraising and Engagement

ThinkingAhead Executive Search
Alameda, CA Full Time
POSTED ON 1/16/2025
AVAILABLE BEFORE 4/6/2025

ORGANIZATIONAL SUMMARY :

Earthjustice is the premier nonprofit environmental law organization. We take on the biggest, most precedent-setting cases across the country. We wield the power of law and the strength of partnership to protect people’s health; to preserve magnificent places and wildlife; to advance clean energy; and to combat climate change. We partner with thousands of groups, supporters, individuals and communities to engage the critical environmental issues of our time and bring about positive change. We are here because the earth needs a good lawyer.

Founded in 1971, Earthjustice has a distinguished track record of achieving significant, lasting environmental protections. We achieve this by hiring people who share a passion for justice and a healthy environment. Our headquarters are in San Francisco with offices in Anchorage, Juneau, Los Angeles, Miami, Tallahassee, Honolulu, New York, Philadelphia, Chicago, Denver, Seattle, Bozeman, and Washington, DC.

POSITION SUMMARY :

Earthjustice seeks a highly skilled digital fundraising strategist and leader to serve as the Senior Director of Digital Fundraising and Engagement (DFE). The Senior Director serves as a key member of the Development Departmental leadership team to support a collaborative, holistic and cohesive fundraising environment, working directly with colleagues on strategies to fully integrate digital fundraising with direct mail, major gifts, and donor marketing. This is an exciting opportunity for an experienced mission-driven professional with a strategic vision for modern digital fundraising, and who thrives on finding creative ways to generate long-term growth and revenue.

The Senior Director is responsible for designing, managing and evaluating all of Earthjustice’s online fundraising strategies in coordination with Earthjustice’s website and email advocacy and engagement programs, and devising and driving strategy to grow significantly by 2029.

The Senior Director leads a team of 6, reports to the Associate Vice President of Development Operations and Outreach and manages an integrated team of online fundraisers to support and grow Earthjustice’s extensive online donor community and systems across multiple platforms.

ESSENTIAL SKILLS AND ABILITIES :

Strong understanding of current and emerging digital fundraising strategies, trends, campaign development and mechanics.

  • Expert eye for digital fundraising content across email, advertising, and SMS, with a clear vision for leading a team in executing this content.
  • Demonstrated experience with donor acquisition strategies and direct donate advertising, even if in an advisory or contributor role.
  • Acumen for reporting and analysis, with deep knowledge of key metrics used for digital fundraising and the ability to leverage findings to continuously improve fundraising outcomes.
  • Adept at developing high quality content to deepen user relationships and yield conversions.
  • Strong familiarity with environmental issues and a passion for protecting the environment.
  • Comfort with project management tools and Agile workflows.
  • Demonstrated experience running multivariate tests with statistical significance.
  • Passion for exploring new technologies and practices to communicate with an online audience.
  • Excellent written, oral, organizational and interpersonal skills with a strong eye for design.
  • The ability to collaborate and work effectively with others is critical.
  • Prior knowledge of database applications, web programming, Microsoft Office applications, and graphic design applications.
  • Strong understanding of eCRM tools and implementation. Experience with EveryAction, BBEC, Civis, Salesforce and Microsoft Dynamics is a plus.
  • Demonstrates an awareness and sensitivity to the needs and concerns of individuals from diverse cultures, backgrounds and orientations.
  • Ability to effectively manage and lead a diverse team with emotional intelligence and cultural humility.
  • Ability to give and receive regular formal and informal feedback in a timely, constructive, respectful, and consistent manner and to incorporate debriefing into the team’s operations.
  • Understands the individual and team strengths and is experienced in developing team skills and talents to meet the evolving needs of an organization.

EDUCATION AND / OR EXPERIENCE :

  • Bachelor's degree
  • 7 years of experience developing and analyzing online communications and giving strategies to attract and grow donor base. Experience specifically with online communications initiatives involving fundraising, social media, online ads, writing projects; web development; eCRM software; and marketing strongly preferred. Experience leading a team of similar size.
  • SALARY AND BENEFITS :

    We offer a competitive salary and excellent benefits that are comprehensive and competitive. We also offer an extremely congenial work environment and a casual dress code.

    Salary is dependent on experience and location.

  • Salary range in San Francisco, CA and New York, NY : $199,300 - $221,400
  • Salary range in Washington, DC, Chicago, IL, Seattle, WA, Los Angeles, CA, and San Diego, CA : $189,400 – $210,400
  • Salary range in Denver, CO and Philadelphia, PA : $179,400 – $199,300
  • Salary range in Miami, FL, Bozeman, MT, and New Orleans, LA : $169,400 – $188,200
  • Other salary ranges will vary between $169,400 – $221,400 depending on location.
  • EQUAL EMPLOYMENT OPPORTUNITY STATEMENT :

    Earthjustice is driven by a passion for justice, partnership and excellence. Our core values lead us to seek a broad range of perspectives and backgrounds to achieve our mission and to maintain an inclusive environment where all staff are valued and respected. As an equal opportunity employer, we are committed to employment practices that ensure that employees and applicants for employment are provided with equal opportunities without regard to race, color, national origin, ancestry, sex, age, religion, physical or mental disability, medical condition, veteran status, marital status, pregnancy, sexual orientation, gender identity, gender expression, genetic information or any other factor that is not related to the position.

    Salary : $169,400 - $221,400

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