What are the responsibilities and job description for the ORGANIC SOCIAL AND AFFILIATE SPECIALIST position at Thorne Research Inc?
Job Description
Job Description
At Thorne we make products that matter - ones that make people's lives better. Each day begins with a mission to help others discover and achieve their best health. We count on our team members to challenge and push the boundaries to make that happen. At Thorne, you’ll be joining a team of more than 750 passionate individuals committed to our cause of providing superior health solutions.
POSITION SUMMARY : The Organic Social and Affiliate Specialist will be responsible for managing Thorne’s social media platforms and growing Thorne’s digital community. The Organic Social and Affiliate Specialist will develop and execute brand aligned social-first content, engage with community members, and assist with Thorne’s influencer gifting program. This position will collaborate internally with Digital Marketing, Customer Service, Medical Affairs, and Product teams to report on key learnings / insights to turn into actionable strategies.
RESPONSIBILITIES – Satisfactorily performing and / or achieving the following Responsibilities are essential duties of the job.
- Own day-to-day social media posting and asset dissemination across Facebook, Instagram, Pinterest, Twitter, LinkedIn, and TikTok.
- Ideate, develop, and implement social-first content that incorporates Thorne’s brand differentiators, generates engagement, and highlights key products.
- Work closely with the Creative Team to produce all social media creative assets, including the creation of short Reel and TikTok videos as well as curate user-generated content.
- Be able to identify emerging social trends and technologies that present new brand growth opportunities and bring learnings to the team.
- Organize and maintain a social content calendar leveraging Thorne’s core content pillars.
- Engage with the digital community, including resharing posts / stories, replying to comments and collaborating with Customer Service & Medical Affairs to respond to customer inquiries in a timely manner.
- Collaborate with the partnership team to curate content with influencers and assist in outreach for Thorne’s influencer gifting program.
- Continuously review social growth and content performance through reporting tools and lever learnings to optimize strategy.
- Analyze performance of social content – present findings and best practices on monthly basis.
- Work closely with the Public Relations team to manage and optimize the media affiliate program.
What you Need :
Experience and / or Education :
What We Offer :
At Thorne, we offer employees the chance to work with great people on exciting projects, with opportunity for growth. We also provide a full range of benefits for you and your eligible family members, such as :
A little bit more about us.
Thorne is the leader in science-backed health and wellness solutions committed to helping individuals live healthier longer. As the top recommended clinical brand by healthcare practitioners, Thorne offers a comprehensive range of products including nutritional supplements and health tests designed to meet the unique needs of individuals at every stage of life. Founded in 1984, Thorne products are formulated with the highest-quality ingredients, supported by clinical research, and rigorously tested to ensure purity, potency, and efficacy. Thorne is the only supplement manufacturer that collaborates with Mayo Clinic on health and wellness research and content and is trusted by 47,000 health-care professionals, thousands of professional athletes, more than 100 professional sports teams, multiple U.S. National Teams, and more than five million consumers. For more information, visit Thorne.com
THORNE IS AN EQUAL OPPORTUNITY EMPLOYER
