Demo

Product Management Lead- Brand Ads

Tik Tok
San Jose, CA Full Time
POSTED ON 2/13/2025
AVAILABLE BEFORE 5/4/2025

Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

Join us.

The mission of Brand Innovation team is to help business achieve their true branding goals with flexibility, efficiency, and creativity, while seamlessly marrying TikTok's most compelling user experiences into branding experiences.

Responsibilities :

  • Responsible for building brand ads solutions to improve advertising effectiveness and efficiency. Lead product strategy and roadmap planning for traffic strategy optimization and ad format innovations.
  • Collaborate closely with product marketing, sales, agencies and clients to deeply understand advertising market dynamics and customer needs, build brand advertising solutions to deliver value for our customers and drive revenue for the platform.
  • Strengthen product solutions and enablement tools for premium ad products to gain large video budgets at scale.
  • Proven record of building shop advertising products

Qualifications

Qualifications

Minimum Qualifications :

  • Bachelor's degree
  • 5 years of experience as a Product Manager
  • Deep understanding of ad tech and brand advertising, expertise in traffic strategy
  • Excellent problem solver, goal and data driven, strong ownership, excellent communication and coordination skills
  • Ability to work in a fast pace environment
  • Preferred Qualifications :

  • Preferred background in CTV / TV / OLV advertising
  • Experience working in a start-up environment
  • TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

    TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https : / / shorturl.at / cdpT2

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