Demo

Measurement Partner Manager, Retail

TikTok
New York, NY Full Time
POSTED ON 1/24/2025
AVAILABLE BEFORE 3/23/2025
Responsibilities
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform. We work with advertisers to optimize their activity on the platform and build meaningful connections that help drive behavior change.

TikTok is looking for full-time Measurement Partner Manager supporting the Retail vertical. This role will lead our local Measurement Partners in the uS and support clients and agencies to help measure the effectiveness of their investment on our platform. In addition, this role will partner with key cross-functional leaders in sales, product marketing, measurement product, and business marketing, to ensure that clients and agencies have best-in-class support.

We seek highly-driven, empathetic, individuals who are looking to help build our Marketing Sciences discipline. Execution, curiosity, and data-driven thinking in a fast-growth environment will be critical for success.

Responsibilities:
  • Responsible for leading the local measurement practice for the Retail vertical and supporting the North America Measurement Lead
  • Manage a team of Measurement Partners and Measurement Analysts, who will partner with clients and agencies to provide impactful measurement that can lead to a better understanding of their performance on the platform
  • Focus the team on strategic consulting, together with revenue and product teams, to help drive and implement learning agendas for agencies and clients
  • Manage feedback from key clients and internal leadership, to ensure their voice is reflected within our work prioritisation and strategic roadmap
  • Ship meta analysis with Measurement Partners, to key internal and external stakeholders.
Qualifications

Minimum Qualifications:
  • At least 5 years of experience in digital advertising measurement from large marketing-related organizations, digital platforms or analytics specialist organizations specifically in retail
  • A track record of building analytical practices and teams with clear examples of operational discipline and strategic acumen
  • A passion for inferential problem solving through experimental design and analytical methods
  • Exceptional time-management and goal-oriented task management skills are a must
  • Ability to manage effectively across a large team, collaborate with other leaders on joint visions, deploy consistent quality, and provide guidance on what decisions should be made
  • A track record of managing top tier clients on digital measurement
Preferred Qualifications:
  • Experience at advertising agencies or complex marketing data-driven organizations preferred, as well as retail media experience
  • Familiarity with regional industry lobby groups and measurement initiatives a plus
  • Interest in working in a fast-paced environment with global talent
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2
Job Information
The base salary range for this position in the selected city is $148000 - $260000 annually.



Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.



Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).



The Company reserves the right to modify or change these benefits programs at any time, with or without notice.



For Los Angeles County (unincorporated) Candidates:


Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:



1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;



2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and



3. Exercising sound judgment.

Salary : $148,000 - $260,000

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