What are the responsibilities and job description for the TikTok is hiring: Product Marketing Manager, Brand Ads SMB in Austin position at TikTok?
Product Marketing Manager, Brand Ads SMB
About the Role
TikTok is currently seeking an experienced product marketing professional with a background in media to lead the go-to-market strategy for Brand Ads within our Small Business Team. As a vital member of the SMB Growth team, this role requires close collaboration with in-market sales leadership, product teams, retention & lifecycle experts, all within a high-growth environment.
Responsibilities
- Own the revenue goal and go-to-market strategy for Brand Ads targeting SMB clients.
- Utilize qualitative and quantitative data to identify various customer segments and product solutions.
- Understand the product's value proposition and translate it into compelling messages for customers, prospects, and internal stakeholders.
- Collaborate with cross-functional teams worldwide to ensure flawless execution of the go-to-market strategy.
Qualifications
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws.
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