Social Media Specialist

Job Summary
We are seeking a creative and results-driven Social Media Specialist to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing and a strong understanding of social media platforms. This role involves developing engaging content, monitoring social media channels, and analyzing performance metrics to enhance our online presence and brand awareness.

Responsibilities

• Create compelling and visually appealing content tailored for various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.
• Conduct social listening to monitor brand mentions and industry trends, responding promptly to customer inquiries and feedback.
• Collaborate with the marketing team to develop comprehensive digital marketing strategies that align with overall business goals.
• Optimize content for SEO to improve visibility and engagement across web platforms.
• Utilize Adobe Creative Suite to design graphics, videos, and other multimedia content that resonates with our target audience.
• Manage advertising campaigns on social media platforms, ensuring effective targeting and budget management.
• Analyze social media performance metrics to assess the effectiveness of campaigns and adjust strategies as needed.
• Stay updated on the latest trends in digital marketing and social media best practices to continuously improve our approach.

Qualifications

• Proven experience in content creation for social media, with a strong portfolio showcasing previous work.
• Familiarity with social listening tools and techniques to gauge audience sentiment and engagement.
• Knowledge of Google Analytics and other analytics tools to track performance metrics effectively.
• Understanding of digital marketing principles, including SEO best practices.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) for content design and editing.
• Strong written and verbal communication skills with an eye for detail.
• Ability to work collaboratively within a team while also being self-motivated to manage individual projects effectively.
• A passion for staying ahead of industry trends and adapting strategies accordingly.

Join us in shaping our brand's voice across digital platforms while engaging with our audience in meaningful ways!

Job Type: Full-time

Pay: $22.75 - $26.41 per hour

Benefits:

• 401(k) matching
• Flexible schedule
• Health insurance
• Paid time off

Ability to Commute:

• Seaford, NY 11783 (Required)

Ability to Relocate:

• Seaford, NY 11783: Relocate before starting work (Required)

Work Location: In person

Salary : $23 - $26