What are the responsibilities and job description for the MARKETING SPECIALIST position at Title Nine Sports Inc?
Woman-run and owned since 1989, Title Nine has been outfitting and inspiring women to take risks both big and small, lead in their communities, and seek their own adventures.
About the Role
T9 is looking for a Marketing Specialist to join our team supporting the day-to-day execution of all email campaigns including project management, testing and scheduling daily email blasts, and automated programs. The Marketing Specialist will contribute to the planning and execution of Title Nine’s retention marketing efforts (Email, SMS) and organic social efforts (Instagram, Facebook, TikTok) that deliver against our business goals. They’ll be based out of our Emeryville, CA office Monday/Thursday with the ability to work remotely on Friday.
Key responsibilities include:
- Create and support email and SMS strategy, calendar and testing plans
- Support the production and execution of retention marketing campaigns including maintaining Email/SMS calendar, setting up and managing due dates, confirming inventory, writing briefs, reviewing/approving creative and coding emails
- Partner with Planning, Merchandising, Marketing and Creative on campaigns that support the business and marketing goals
- Build, deploy, maintain and optimize batch sends, resends, automations and journeys within the platform
- Build, deploy and maintain automated transactional and triggered emails
- Run and report on A/B tests within channels and optimize based on learnings
- Update triggered/automated lifecycle triggers seasonally or as needed to support promotions
- Review reporting & analysis of campaign performance, sharing insights and recommendations
- Assist with social media calendar management and reporting, partner with Creative Team to create and post assets across TikTok, Instagram and Facebook platforms
Experience and Qualifications
Bachelor’s Degree in Marketing or Communications or equivalent experience- 2 years of experience in a marketing role, preferably digital marketing
- Experience working for a Retailer/eCommerce business a plus
- Strong MS Office/Google Docs skills
- Experience working with an ESP (Email Service Provider) and project management software a plus
- Maintain a high sense of urgency to drive daily and weekly retention initiatives, and implement last-minute changes as needed
- Excellent interpersonal and communication skills and strong attention to detail and organizational skills
- Proficiency with major social media platforms including Instagram, Tik Tok, and Facebook
- Experience with social media management tools
- Familiarity with HTML coding
Our Benefits
Medical, Dental, Vision, and Life Insurance- Unlimited Paid Time Off plus 14 paid Holidays (including your birthday!)
- 401(K) with employer match
- Paid Parental Leave policy
- The Title Nine Product Knowledge program: where you’ll receive free T9 products for your first 12 months (to get you up to speed on our product line)
- A generous employee discount on Title Nine Products and other industry “Pro Deals”
- A Bike Bucks & Carpooling rewards program
- Free, onsite Weekday Workouts (or Gym Reimbursement for remote roles and our Retail Teams)
About Us
At Title Nine, we are everyday athletes and fitness fanatics passionate about our brands and the impact that sports and the pursuit of fitness have on our lives and our customers. We are a privately-held, omni- channel retailer that sells women's athletic apparel and sportswear. We have 14 retail stores but the bulk of our business is transacted on-line. Come join the team!
Apply online @ titlenine.com