What are the responsibilities and job description for the Product Marketing Manager position at Torq Corp?
Torq is your security product's favorite security product. Our enterprise-grade security hyperautomation platform unifies and automates the entire security infrastructure to deliver unparalleled protection and productivity. Torq drives maximum value and efficiency from existing security investments. It supercharges security teams across the Fortune 500 with powerful, easy-to-use no-code, low-code, and full-code workflows that reduce manual tasks, freeing security professionals to focus on higher-value strategic activities.
There's electricity in the air at Torq. We're a dynamic, extremely motivated team of go-getters. Every one of us is inspired to propel our customer and partner ecosystem to new heights through hyperautomation. We're always looking for amazing people across every discipline to join Torq.
We're currently looking to hire a
Sr. Product Marketing Manager
to join our marketing team.Responsibilities
Extensive knowledge in Security fieldsDevelop and maintain a level of expertise in the Torq product on par with that of a field engineer.Create and iterate upon persona definitions and product positioning as the Torq platform matures and additional customer feedback is collected.Create content (webinars, speaking sessions, blogs) demonstrating Torq's value for use in marketing activities.Create collateral for use by our sales and field engineering teams - product data sheets, use case overviews, competitive battlecards and reference architectures.Plan and execute a steady cadence of engagement with industry analysts. Sharing win wires and company updates, coordinating and participating in briefings, and using analyst inquiries to drive messaging and positioning.Work with sales and other customer-facing teams to collect customer and prospect feedback on Torq's product and messaging, and collaborate with others within marketing to iterate upon messages and content.Your day to dayCreating content for use in marketing, sales, or analyst efforts, and working with our content team to optimize the content for the intended channel and audience.Meeting with product, field engineering, and sales teammates to gather intelligence on product updates and customer use cases.Meeting with marketing teammates to incorporate feedback from customers and field teams into ongoing efforts.Planning product launch activities and ensuring internal teams are aligned on key milestones and messages.Keeping our internal resource library (we use Notion) up to date with the latest collateral, competitive intelligence and analyst insight - as well as ensuring this material can be found and used when needed.Requirements
When interviewing candidates, here are some of the things we'll be looking for and asking about.Experience in Cyber Security fields.Experience in product, product marketing, or similar roles at either security or automation software companies.Experience with customer, partner and / or public-facing communication.Experience using workflow automation tools in a professional or personal context.Being opinionated on how product marketing, and the functions within it, should be measured.Being able to speak to good teamwork and bad teamwork you've experienced, and what actions make the difference between the two.
