What are the responsibilities and job description for the Senior Product Marketing Manager position at Toshiba America Business Solutions?
Senior Product Marketing Manager
Base Salary : $110,000.00 to $135,000.00 depending on experience.
Position includes Base and 15% MIP Bonus Plan.
Toshiba America Business Solutions, Inc. (TABS) is an industry leader in equipment, digital displays, document security, and software solutions that keep businesses running brilliantly and efficiently. We have an excellent opportunity for a Senior Product Marketing Manager to work in our corporate office in Lake Forest, CA. Remote opportunity is available depending on geographic location.
Our people bring creative, real-world solutions for our client's print management needs; we help cut costs, secure documents, and reduce the environmental footprint. We are a growing, dynamic organization that has a need for people who are driven to contribute their professional best.
Summary :
Manage, plan and implement product marketing, product definition and general marketing management for assigned TABS products, services and solutions through the lifecycle in support of EID business objectives. Typically assigned product lines.
Responsibilities :
- Manage and develop product offerings, marketing strategy and plans for assigned product lines and / or services.
- Understand and ascertain the business pain points of clients and convert this knowledge into strong product positioning and marketing messages; translate technology functions and features into business value.
- Develop and execute marketing plans for assigned product line or subset of a product line in order to optimize profit and meet marketing, financial and corporate growth objectives.
- Manage and identify market potential, analyze marketing and pricing strategies, and estimate potential sales growth.
- Conduct market analysis and make recommendations as required.
- Understand competitor products and analyze impact to marketability.
- Identify customer needs and make recommendations.
- Participate in the development of executive presentations.
- Manage and review progress of product through life cycle to ensure attainment of objectives.
- Recommend marketing plans in support of strategic aspects of market selection, product positioning and brand development.
- May manage vendor selection and management. Collaborate with TABS Teams to optimize product offering.
- Manage, plan and organize marketing reporting activities and development for assigned products or product line.
- Develop and analyze related reports and identify problem areas and make recommendations to management.
- Participate in PSI Analysis, monthly forecasting and semi-annual budgeting.
- Perform other duties as assigned.
Qualifications :
Toshiba America Business Solutions, Inc. offers a competitive salary and generous benefits package including the following :
Individuals who need a reasonable accommodation because of a disability for any part of the employment process should email AccommodationRequest@tabs.toshiba.com to request an accommodation.
Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities
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Salary : $110,000 - $135,000
