What are the responsibilities and job description for the Digital Content Creator position at Trek Bikes?
A bit about us
Trek is an awesome place to work, with amazing benefits for all employees. We build only products we love, provide incredible hospitality to our customers, and change the world by getting more people on bikes. When you’re on our team, you’re taken care of, encouraged to learn and grow, and given lots of opportunities to do so. Give us your best, and we’ll give it right back. Sound pretty sweet? Then come join us!
Job Description
About the Role
Trek Bicycle is looking for a Digital Content Creator with a deep understanding of the cycling industry and content that resonates with riders of all types. This role requires a skilled storyteller who can capture high-quality photos and videos, edit engaging social media content, and drive audience engagement. Additionally, the role will involve creating digital content beyond social media, including email campaigns and brand storytelling across multiple channels. If you live and breathe cycling and have a strong eye for visual content, we’d love to hear from you!
Key Responsibilities
- Capture and edit high-quality photos and videos that showcase our brand, products, and cycling culture.
- Develop and execute engaging digital content for social media platforms (Instagram, TikTok, YouTube, Facebook, etc.).
- Stay up to date with industry trends, social media best practices, and digital storytelling
- Ability to balance brand storytelling with content that supports business objectives
- Create visually compelling emails and digital assets using Figma to support marketing campaigns.
- Craft brand stories across multiple channels, ensuring a consistent and engaging message.
- Collaborate with the marketing team to plan, create, and schedule content aligned with campaign objectives.
- Maintain and organize a content library for future use.
- A willingness to travel, sometimes on short notice, to capture key brand moments.
What You Bring
- Passion for cycling and a deep understanding of the industry and its culture.
- Strong photography and videography skills, with experience in editing software (Adobe Premiere Pro, After Effects, Lightroom, etc.).
- Experience in motion graphics, illustration, or animation.
- Experience in social media content creation and an understanding of platform-specific best practices.
- Ability to design visually compelling emails and marketing assets using Figma.
- A creative mindset with excellent storytelling and visual communication skills.
- Ability to work independently while meeting deadlines and delivering high-quality content.
- A positive, team-oriented attitude with a desire to push creative boundaries and contribute to Trek’s brand growth.
Why Join Us?
- Work in an industry you’re passionate about, surrounded by like-minded cycling enthusiasts.
- Have creative freedom to shape and grow our brand’s digital presence.
- Be part of a dynamic and collaborative marketing team.
How to Apply
If you’re excited about creating compelling cycling content and growing a brand’s digital presence, we’d love to hear from you! Send us your resume, portfolio, and a short cover letter explaining why you're the perfect fit for this role.
Let’s ride and create together!
Trek Benefits:
- Flexible and fun company culture
- Competitive health care
- PPO & HDHP medical plan options, Dental insurance, Vision insurance
- Flexible Spending Accounts (FSA)
- Free life insurance & optional term life insurance
- Competitive vacation package
- 401(k) with match and Employee Stock Ownership Plans (ESOP)
- 12 weeks of maternity leave with 100% pay
- Flexible holiday schedule – 10 company holidays
- Tuition Reimbursement up to $15,000! (Undergraduate & Masters programs)
- Employee discounts on all product
- Deep partner retail discounts
We are an Equal Employment Opportunity (“EEO”) Employer. Trek strictly prohibits discrimination on the basis of race, color, creed, religion, gender, gender identity, pregnancy, marital status, partnership status, sexual orientation, age, national origin, veteran or military status, disability, medical condition, genetic information, or any other characteristic prohibited by federal, state and/or local laws. This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignments, benefits, layoff, and termination.
We are an E-Verify employer.
For more information, please click on the following links:
E-Verify Participation Poster:
E-Verify Right to Work Poster:
E-Verify Participation Poster:
English / Spanish
E-Verify Right to Work Poster:
English
| Spanish
