What are the responsibilities and job description for the Public Relations Coordinator position at Trenholm State Community College?
Position Summary
The Public Relations Coordinator will provide critical support to the Director of Marketing and Public Relations with a strong emphasis on understanding communication strategies, media relations, content creation, and brand management. Additionally, this role requires relevant internal and external communication skills, as well as an understanding of event planning and community engagement. The coordinator will work closely with various departments to ensure cohesive messaging and outreach efforts.
Essential Duties and Responsibilities
Social Media & Digital Communications :
- Curate and post content across college social media platforms.
- Utilize social media management tools to monitor and respond to engagement.
- Assist in compiling monthly social media analytics reports.
- Maintain and update website content as necessary.
- Assist in producing internal communication materials such as e-newsletters, digital displays, and campus signage.
- Disseminate College news to external stakeholders, including press releases and media advisories.
- Manage and track media coverage of the College and relevant education stories.
- Coordinate marketing support for college-sponsored events.
- Ensure promotional materials are distributed effectively for recruitment and marketing.
- Oversee the College’s participation in community events and sponsorships.
- Handle correspondence, electronic communications, and office management tasks.
- Prepare reports, memorandums, and other official documentation.
- Maintain documentation to support accreditation efforts.
- Serve on College committees as assigned.
- Execute additional responsibilities as designated by the Director of Marketing and Public Relations, the Executive Vice President, and the President.
Qualifications
Required Qualifications:
- Bachelor’s degree in Public Relations, Journalism, Marketing, Communications, English, or a business a related field from a regionally accredited institution.
- Experience with writing and editing press releases.
- Experience with social media content creation and management.
- Understanding of graphic design principles and ability to provide insight with basic design materials.
- Ability to establish and maintain professional relationships with students, employees, and community leaders.
- Strong communication, time management, and organizational skills.
- Ability to work in a fast-paced environment, meet deadlines, and maintain sharp attention to detail.
- Ability to handle and develop crisis communication
- An understanding of brand messaging.
- Ability to handle multiple projects professionally and efficiently under pressure
- Strong proofreading skills and ability to maintain confidentiality.
Preferred Qualifications:
- Experience in writing press releases, news articles, newsletters, or website content.
- Experience in photography and composition techniques.
- Master’s degree from a regionally accredited institution.
Application Procedures/Additional Information
Applicants must meet the minimum qualifications as indicated on this vacancy notice and must submit a completed online application packet to be considered for this position. Applicants who fail to submit all required information will not be considered. Only applications received during the period of this announcement will be considered. A complete application packet consists of:
- Trenholm State Community College online employment application.
- A current resume, including three (3) references.
- Copy of transcripts that demonstrate the required educational qualifications must be included and must identify the applicant, institution, degree, and date conferred.
Neither a resume nor an application is appropriate verification of work experience. It is not our policy to contact current and/or previous employers to obtain employment verification. “Work experience verification is required in writing from your current and/or previous employer(s) confirming the required level of experience as stated in the “Minimum Qualifications” section and other related experience. Verification should include dates of employment and position title(s). Proof of work experience verification may be delayed until an official offer of employment using the Work Experience Verification form, which is found on the Human Resources home page. All work experience verification must be completed within 15 days following the employment offer.
APPLICATION DEADLINE: Complete application files will be accepted by the Office of Human Resources on a continuous basis and remain active for one year for available positions. Incomplete application packets will eliminate the possibility of a position opportunity.
EEOC, E-VERIFY, BACKGROUND CHECK STATEMENTS: Trenholm State Community College is an equal opportunity employer. It is the official policy of the Alabama Community College System that no person shall, on the grounds of race, color, disability, gender, religion, creed, national origin, or age, be excluded from participation in, be denied the benefits of, or be subjected to discrimination under any program, activity, or employment. Trenholm State Community College will make reasonable accommodations for qualified disabled applicants or employees.
Trenholm State Community College reserves the right to withdraw this job announcement at any time prior to the awarding. More than one position in the same job classification may be filled by the applicants for this position should another vacancy occur during the search process. Any offer of employment is contingent upon the completion of a satisfactory criminal background investigation. The applicant will be responsible for the cost of the criminal background investigation.
This employer participates in E-Verify.
Employer
ACCS
Website
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Sick Leave
All regular full-time non-instructional staff earns one day of sick leave which is the equivalent of 8 hours of sick leave per month. Unused sick leave is rolled over to the following year. Upon retirement, employees are allowed to convert unused sick time into service time for the purpose of retirement. Further retirement benefits may be found on this page under Alabama Teacher's Retirement.
8 hours per month
(may accumulate an unlimited number)
(may accumulate an unlimited number)
Annual Leave
All regular full-time non-instructional staff earn annual leave per month. A complete description of leave benefits can be found with the Human Resources office.
0-4 years 8 hours per month
5-9 years 10 hours per month
10-14 years 12 hours per month
15-19 years 14 hours per month
20 16 hours per month
(may accumulate up to 480 hours)
Personal Leave
All regular full-time non-instructional staff earns up to two (2) regularly scheduled workdays of personal leave per leave year.
Unused Personal Leave converts to sick leave if not used.
(converts to sick leave at the end of August each year if not used)
Professional Leave
Up to 10 days a year of professional development leave with pay may be granted by the President.
Holidays
New Year's Day
Martin Luther King/Robert E. Lee Birthday
National Memorial Day
Independence Day
Labor Day
Veterans Day
Thanksgiving Day
Day after Thanksgiving Day
Christmas Eve
Christmas Day
15 (5 locally assigned)
Contracted Work Days
260
Retirement
The TRS was established in 1939 to provide benefits to qualified persons employed by state-supported educational institutions. Responsibility for the management and administration of the TRS is vested in its Board of Control. The Boards of Control elect the Secretary-Treasurer who serves as the Chief Executive Officer of the RSA and is responsible for the day-to-day management of the RSA. The TRS is a defined benefit plan qualified under Section 401(a) of the Internal Revenue Code. All regular full-time and part-time employees (non-temporary and non- student) who work at least 20 hours per week are required to participate in The Teachers' Retirement System of Alabama.
Tier I - Pays 7.50% monthly. State matches 13.57% (effective 10/01/24)
Tier II – Pays 6.20% monthly. State matches 12.60% (effective 10/01/24)
Law Enforcement Officers:
Tier I-Pays 8.50% monthly. State matches 13.57% (effective 10/01/24)
Tier II- Pays 7.20% monthly. State matches 12.60% (effective 10/01/24)
Health Insurance
PEEHIP, established in 1983, provides health insurance benefits for active and retired education employees and is governed by the PEEHIP Board of Control. The Boards of Control elect the Secretary-Treasurer who serves as the Chief Executive Officer of the RSA and is responsible for the day-to-day management of the RSA.
Premium amounts:
- Single $ 30
- Family (without Spouse but with dependents) $ 207
- Employee Spouse (no dependents) $ 282
- Family (with Spouse and dependents*) $ 307
- Includes $100 per month spousal surcharge Note: The spousal surcharge does not apply to spouses who are independently eligible for PEEHIP.
Tobacco Usage Premium
- Member $ 50
- Spouse $ 50
Salary : $100
