Digital Marketing Director

Job Title: Marketing Director

Location: Elgin, IL

Note : Candidates must have hands-on experience in digital marketing and be capable of performing the required duties, not just managing a marketing team. Experience in the architecture, interior design, engineering, or construction industry is required.

Job Description:

Are you a marketing expert with a passion for technology and innovation? We are seeking a highly experienced Marketing Director with 7 years of experience to develop and execute strategic marketing initiatives that will drive brand awareness, customer acquisition, and revenue growth for Swatchbox and BIMsmith. You will build and lead a team, working closely with cross-functional departments to align marketing strategies with business goals and vision.

Key Responsibilities:

• Strategic Leadership: Define and execute comprehensive marketing strategies for multiple Anguleris brands, driving global brand recognition and growth.
• Brand Development: Elevate and position multiple Anguleris brands as market leaders in the construction tech industry through targeted campaigns and messaging.
• Demand Generation: Lead efforts to create demand for our products through business development marketing campaigns, account-based marketing (ABM), partnership development, and innovative digital marketing tactics.
• Team Leadership: Build and mentor a high-performing marketing team, setting clear goals, ensuring accountability, and fostering a collaborative culture. Delegate where appropriate while also modeling to others how to step in and be a “do-er” to get the job done.
• Market Analysis: Analyze market trends, consumer insights, and competitor activities to drive continuous optimization of marketing strategies.
• Collaboration: Work closely with product teams, sales, and leadership to ensure marketing efforts align with business objectives and customer needs.

Qualifications:

• 7 years of experience in digital marketing roles, with at least 3 years in a leadership position
• Proven experience in driving revenue growth through digital marketing, brand positioning, and demand generation
• Strong understanding of digital marketing channels, SEO, SEM, content marketing, social media, and analytics
• Exceptional leadership, communication, and interpersonal skills
• Experience managing marketing teams and collaborating across departments
• Bachelor’s degree in Marketing, Business, or a related field; MBA a plus

Preferred Skills:

• Experience in the architecture, interior design, engineering, or construction industry
• Advanced graphic design and creative skills (especially Adobe Creative Suite)
• Experience with international marketing and global brand strategies

Why us?

• Be a key player in a fast-growing tech company that is transforming the construction industry
• Leadership role with the opportunity to make a significant impact on our global brand presence
• Competitive compensation package, including health and retirement benefits
• Collaborative, innovative, and forward-thinking work environment
• Flexible working options