Golf Sales Manager

General Purpose

This position will be responsible for developing and executing sales strategies to maximize revenue through tournaments, group outings, and public play, as well as supporting the General Manager with club operational duties. This role requires a proactive approach to outreach, marketing, and relationship management to drive engagement and visibility for Bella Ridge Golf Club. The ideal candidate is a strategic thinker with a passion for golf, hospitality, and customer experience.

Salary Range: $55,000 - $58,000

Key Responsibilities

• Develop and implement a structured sales process through outbound calls, in-person meetings and networking events to attract tournaments, corporate events, and social outings.
• Assist with the overall daily operations of the clubhouse, ensuring smooth functioning and exceptional services in multiple departments.
• Work alongside a variety of staff relating to golf operations, food and beverage services, events, and other activities.
• Develop and execute a strategic sales & marketing plan to align with revenue goals and market trends.
• Manage and maintain website, ensuring up-to-date content, seamless functionality, and optimal user experience.
• Plan, create and optimize email marketing campaigns to drive awareness, engagement, tee time bookings, event inquiries, and more.
• Manage and grow social media platforms (Facebook and Instagram) with a minimum of three organic posts per week, per channel, responding promptly to all online comments and reviews.
• Design promotional materials and digital content using tools like Canva or similar platforms.
• Identify and create public relations opportunities to enhance the club’s brand awareness and community engagement.
• Represent the club at industry events, networking meetings, and community engagements.
• Establish partnerships with local hotels and businesses to drive group bookings and referrals.
• Maintain a comprehensive customer relationship management (CRM) tool to track leads, conversions and follow-up communications.
• Prepare and present sales reports, analyzing performance metrics and identifying new revenue opportunities.
• Assist in the development of pricing strategies for public play, events, leagues, and loyalty programs by researching local market conditions and competitor pricing.
• Collaborate closely with onsite team to ensure successful planning and execution of all group events and tournaments.
• Address guest complaints and feedback, ensuring satisfaction and loyalty.
• Maintain cleanliness, safety, and ambiance in all areas of the clubhouse and surrounding areas.
• Other responsibilities as assigned by General Manager.
  
  

Qualifications & Skills

• Proven experience in clubhouse operations, hospitality sales, or event marketing (2 years preferred).
• Strong background in digital marketing, social media, and public relations.
• Excellent communication, negotiation, and relationship-building skills.
• Ability to meet or exceed revenue targets through strategic planning and execution.
• Highly organized with strong attention to detail; able to manage multiple priorities.
• Graphic design or content creation experience preferred.
• Proficiency in CRM software, Microsoft Office Suite, and digital marketing tools.
• Passion for golf and understanding of golf operations is strongly preferred.
• Must be available to work a flexible schedule, including some evenings, weekends, and holidays based on event needs.
  
  

Education/Experience

• Bachelor’s degree in Business, Marketing, Hospitality Management, or a related field preferred.
• Minimum of two years of experience in sales, marketing, or hospitality-related roles.
  
  

Benefits:

• Medical Plans
• Prescription Plan
• Critical Illness Insurance
• Accident Injury Insurance
• Hospital Care Insurance
• Dental Insurance
• Vision Insurance
• Wellness Support
• Health Savings Account
• Flexible Spending Accounts
• Basic Life and AD&D Insurance
• Voluntary Short-Term Disability Insurance
• Identity Theft Insurance
• Employee Assistance & Wellness Support Program
• 401(k)
• Pet Insurance
• Legal Services
• Holiday Pay
  
  

This job description is not an exclusive or exhaustive list of all job functions that an associate in this position may be asked to perform from time to time.