Digital Marketing Manager

Company Description

Trove Brands is a privately-held house of brands including BlenderBottle®, Owala®, EcoBrite™, and Whiskware®. Our patented and best-selling products are designed to simplify and improve everyday life with leading-edge innovation, incomparable quality, and aspirational style.

A career at Trove Brands is not about punching the clock. It’s about embracing exciting and fast-paced opportunities that sharpen your skills, drive innovation, and play an integral role in growing our global reach. Your work will not only impact the company, it will impact the lives of millions of people around the world. When you step up to a career at Trove, you step up to cutting-edge excellence. You sign up for bold action and invigorating synergy. You agree to face—and break through—new challenges every single day.

Job Description

Trove Brands is actively seeking an experienced Digital Marketing Manager to join our dynamic team and play a pivotal role in the continued success of the BlenderBottle brand on our direct-to-consumer website and channels. As a Digital Marketing Manager, you will report to the Senior Media Marketing Manager and contribute to growing the brand's D2C marketing success. Your focus will be on developing and executing digital marketing strategies that resonate with our audience and drive brand growth.  

• Execute and optimize digital marketing strategies in partnership with the Sr. Media Marketing Manager and Brand Managers.
• Develop compelling, brand-aligned content for websites and digital ads, collaborating with creative teams.
• Track and analyze campaign performance using KPIs and analytics tools, delivering regular insights and reports.
• Leverage data-driven analysis to refine marketing tactics and enhance digital strategy effectiveness.
• Stay ahead of digital marketing trends, introducing innovative ideas to elevate brand presence.
• Conduct A/B testing to maximize campaign performance and drive continuous improvements.
• Work cross-functionally to ensure seamless brand messaging and a cohesive online customer experience.
• Lead DTC initiatives across SEO, email, paid ads, SMS marketing, and conversion rate optimization (CRO) campaigns.

Qualifications

We seek team members who are adept at contributing their personal expertise to a collaborative work environment. For this role, we’re looking for someone with the following skills and experience:

• Bachelor’s degree in Marketing, Business, or equivalent experience. 
• Minimum of 3 years of experience in digital marketing, preferably in e-commerce/D2C brands.  
• Proven track record of innovation and success in the digital marketing realm.  
• Strong analytical skills and experience with digital marketing metrics and reporting tools. 
• Excellent communication and collaboration skills. 
• Creative thinker with a customer-first mindset. 
• Ability to solve problems and thrive in a fast-paced and ever-changing digital marketing environment. 

Join Trove Brands as a Digital Marketing Manager and be a key player in shaping the success of our BlenderBottle brand. If you're passionate about digital marketing and ready to make a significant impact, we want to hear from you! 

Additional Information

Our culture is passionate, entrepreneurial, and energetic. We value innovation through collaboration. And while we work smart and hard, we also connect and celebrate with equal gusto. We host team-building activities, athletic events, and seasonal celebrations to foster community and reward accomplishments. Bottom line? You’ll love it here.

Among the many benefits our team members enjoy are:

• Comprehensive medical, dental, and vision care
• 401k package with employer matching
• Paid Time Off
• Maternity/Paternity leave
• Full indoor basketball/volleyball court
• Fully equipped fitness center (cardio, weights, functional fitness area, lockers and showers, etc.)
• Yoga studio
• Meditation/Nap room
• And much more!

Trove Brands is an equal opportunity employer.

Phone calls regarding this position are not accepted.