What are the responsibilities and job description for the Content Marketing Intern / Part-Time position at TruGuard?
Content Marketing Internship with TruGuard
As a content marketing intern at TruGuard, you will have the opportunity to get real-world, hands-on experience in content production and content marketing. In addition to learning new skills and working with the Marketing Director, you will get to work on meaningful projects that make a difference for consumers seeking to renovate their homes.
Our vision is to become the #1 home remodeling business in Charlotte by delivering exceptional, risk-free home improvement. In the marketing department, our goal is to drive lead generation through paid search, SEO, and content marketing. As such, the content marketing intern will play a vital role in developing and executing our content strategy.
As a content marketing intern, you will:
- Research “key customer questions” to support SEO
- Work with a team to define the content calendar
- Produce photo and video content for digital strategies
- Interview team members and write blog articles
By the end of your internship, you will know how to leverage valuable on-site content for SEO purposes, assist in driving leads and utilize tools such as Adobe Photoshop, Illustrator and Premier Pro to produce engaging, audience-centric content for our website and social media.
Qualifications:
- Pursuing a degree in marketing, advertising, media, journalism, or related field
- Ability to use Adobe Creative Suite or other tools to create photo and video content (will be asked to provide examples of video content at interview)
- Interest in creating content to drive lead generation via blog articles and social media
- Excitement for driving to job sites and capturing engaging photos and videos of our projects in real-time
- Enthusiasm for the marketing field
- Access to reliable transportation
- Ability to drive to project locations in the Greater Charlotte area
Position Details:
- Ideal start date of May 1, 2022
- Ability to continue internship for multiple semesters
- Credit hours toward degree
- $12-$14 an hour plus mileage
- Approximately 10 hours a week
- Flexible schedule but must be available during daytime to capture content
Salary : $12 - $14
