What are the responsibilities and job description for the Coordinator - Marketing & Communications position at Truman State University?
Position Information Position Title Coordinator - Marketing & Communications Job Responsibilities We are seeking a dynamic and creative candidate to support our marketing, branding, and communication efforts. This role is responsible for helping with content creation, campaign execution, project management, and ensuring our brand message reaches the right audience effectively. Reporting directly to the Associate Director of Marketing, this position will assist with drip campaigns, communication, and print pieces for all prospective students, their family members, and the community at large. This position will support prospective undergraduate, transfer, international and graduate student populations.
RESPONSIBILITIES
Communication and Marketing
- Manage day-to-day use of communication with the CRM system.
- Lead project manager tasked with creating and maintaining communication calendar for office of admission between print, digital, email, text, ad-hoc, recurring, and campaign communications.
- Lead digital communicator and collaborator on print publications for recruitment, including copywriting and copyediting.
- Collaborate with faculty, Publications, Public Relations, Marketing, Mail Services, and Printing services to ensure appropriate information is presented and submitted in a timely manner.
- Train and supervise admission staff on mailings and communication processes.
- Ensure all mail pieces are included in our comprehensive communication plan.
- Oversee records of marketing items in Admission office, provide monthly updates, process material requests and reorder of inventory as necessary.
- Coordinate direct mail and other publications, including working with business office on bid process for the printing and mailing of publications with approval from Director of Admission.
- Work with Assistant Director of Technology and Associate Director of Marketing to ensure all form-letter-type correspondence is updated with most current costs, deadlines, publicity references, brand guidelines, etc.
- Maintain documentation of mailing and processing procedures for future reference.
Marketing Team Values
effective >
efficient.
Professional Development
Special Projects and Other Duties
Truman offers an attractive benefits package including : paid sick and vacation time; paid holidays; medical, dental, vision, life and disability insurance; and retirement plan. Paid parental leave and tuition discount are available for eligible employees after one year. For more information, visit . Required Qualifications
Preferred Qualifications