What are the responsibilities and job description for the B2B Public Relations Writer Job at Turchette Advertising Agency in Fairfield position at Turchette Advertising Agency?
Job Description
Job Description
B2B PUBLIC RELATIONS WRITER
Hybrid Position (Tues.-Thursday work in-office. Mon. and Fri. work-from-home option)
TURCHETTE IS AN AWARD-WINNING, FULL SERVICE, BRAND MARKETING & PUBLIC RELATIONS AGENCY WITH GLOBAL AND LOCAL CLIENTS IN BOTH B2B AND B2C MARKETS
RESPONSIBILITIES INCLUDE :
- Write press releases, feature stories, case studies, white papers and product pieces. B2B technical and / or industrial experience a must.
- Pitch press releases and feature ideas by phone or email to national and global trade journalists, across digital, print and broadcast outlets, to interest them in covering our clients’ stories
- Respond to inbound inquiries from journalists and meeting requests from clients
- Arrange interviews and editorial meetings with key journalists for clients’ spokespeople - in person or over the phone - and facilitate these meetings where appropriate
- Monitor media coverage and report results to the wider team and clients
- Research target media contacts using Cision
- Brainstorm fresh strategic concepts to generate exposure for our industrial and b2b clients
Knowledge, Skills and Experience :
Company Description
Turchette is an award-winning, Top Ten, brand marketing and public relations agency, with a 70 year legacy of serving clients across NJ and around the world.
Company Description
Turchette is an award-winning, Top Ten, brand marketing and public relations agency, with a 70 year legacy of serving clients across NJ and around the world.