Demo

Head of Corporate Affairs

Turning Stone Enterprises
Verona, NY Full Time
POSTED ON 4/27/2025
AVAILABLE BEFORE 5/22/2025

About Us

Turning Stone Enterprises is proud to be one of the largest employers in the region, with over 5,000 team members across various properties, including hospitality, gaming, and recreational destinations.

The Role

This Head of Public Relations position is critical to our Strategic Communications team, where you will lead integrated communications campaigns that drive reputation and key commercial outcomes.

Key Responsibilities

  • Campaign Communications Leadership: Lead campaign teams across the communications organization to drive integrated, high-impact campaigns.
  • Integrated Strategy: Partner with the communications leadership team to develop integrated communications campaigns and programs to support key commercial objectives.
  • Measurement Framework: Create and maintain measurement framework to track and improve the effectiveness of campaign efforts.
  • Cross Team Collaboration: Serve as key liaison to partners across Turning Stone Enterprises including the brand and design team, the Office of the CEO, and other key enterprise functions on campaign initiatives.
  • Media Strategy and Relationship Building: Cultivate relationships with targeted media members and external partners.
  • Support organization's influencer media program.
  • Event Strategy: Coordinate and manage communications efforts around major, cross-business-unit events in support of business and enterprise communications leaders.
  • Executive Support and Advisory: Serve as an advisor to key executives and provide preparation for key programs or activations.

Requirements

  • 8-12 years of experience in communications, in private or public sector
  • Strong ability to develop comprehensive communication plans aligned with organizational goals
  • Experience leading a team of communication professionals, guiding them in executing campaigns effectively
  • Ability to manage communication projects from conception to execution, including budgeting and resource allocation
  • Strong writing and editing abilities are essential for crafting compelling messaging across various channels
  • Knowledge of digital communication platforms, including social media, email marketing, and website management, to maximize outreach and engagement
  • Proficiency in building and maintaining relationships with media outlets
  • Competency in analyzing communication metrics and using data-driven insights to optimize campaign performance and ROI
  • Familiarity with the organization's industry or sector, including relevant trends, regulations, and stakeholders, to tailor communication strategies accordingly
  • Willingness to adapt to changing communication landscapes and innovate strategies to stay ahead of the curve

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