What are the responsibilities and job description for the Ecommerce Marketing Specialist position at TVH Americas?
E-commerce Marketing Specialist
Full-time | Marketing | Location - Olathe, Kansas 66062
We're looking for an enthusiastic E-Commerce Marketing Specialist to join our vibrant marketing team! In this exciting role, you'll act as a key bridge between our E-commerce Merchandising Center of Excellence (CoE) and the marketing teams in the Americas.
Your mission? To develop engaging e-commerce training content, boost customer engagement, and optimize the online experience to drive traffic, conversions, and business growth. Ready to make an impact? Apply today and be part of a team that's shaping the future of e-commerce marketing!
YOUR ROLE AND RESPONSIBILITIES
You'll deliver short and long term projects that support the business strategy. This will involve:
Adapt and implement the global e-commerce merchandising strategy to meet regional market needs.
Create and execute localized content and campaigns for product launches, promotions, and customer engagement, in close collaboration with marketing teams.
Develop training materials to enhance the understanding of regional e-commerce offerings for both customers and internal stakeholders.
Work closely with CoE experts to implement e-commerce merchandising strategies using on-site tools such as CMS platforms (e.g., Shopify, Magento, WordPress, Drupal, custom CMS) and Optimizely.
Analyze and report on the performance of e-commerce marketing activities, providing recommendations for optimization.
Work with Marketing Leads and teams, as well as CoE E-commerce Merchandising, to ensure alignment between online and offline marketing efforts for a cohesive strategy.
HOW TO SUCCEED
We're looking for someone who can come up with simple solutions to complex problems. To join us you need:
Minimum of 2-3 years of experience in e-commerce marketing, with a strong emphasis on strategy execution.
Expertise in marketing and hands-on experience with on-site tools such as CMS platforms (e.g., Shopify, Magento, WordPress, Drupal, custom CMS) and Optimizely.
Proficient in content management, including content creation, editing, and publishing.
Experienced in creating documentation for e-commerce features and training team members.
Knowledgeable in website rebuilds and migrations, with a focus on content migration.
Skilled in merchandising and corporate branding on websites.
Strong analytical abilities to monitor performance, interpret data, and optimize campaigns.
Experience in developing training and onboarding materials for diverse audiences.
Excellent collaboration and communication skills to work effectively with cross-functional teams.
Demonstrates intermediate proficiency in Microsoft Word, Excel, and PowerPoint and Google Suite (Mail, Calendar, Hangouts, Sheets, Drive).
WHAT'S IN IT FOR YOU
You'll be part of a people-centric culture, where your well-being matters. Our comprehensive package offers standard benefits such as medical, dental, and vision, plus unique benefits such as our onsite health clinic and our incredible dollar for dollar 401(k) match up to 6%. At our HQ, there's an on-site preschool, restaurant and where you can get active or enjoy our regular team get-togethers.
We also offer:
Hybrid work schedule
Opportunities for professional development, including access to LinkedIn Learning and many in-house/external training courses
PEOPLE ARE AT OUR HEART
TVH is a global business with a family atmosphere, where people are at the center. We value clarity, mutual respect, kindness and open communication. Our people are down-to-earth, easy to work and engage with. We welcome differences and celebrate new ideas.
ABOUT TVH
TVH is a parts specialist for quality parts and accessories for material handling, industrial vehicles, and construction and agricultural equipment. Working at TVH is opting for a company that excels as an international market leader and is well-known for its unstoppable craving for innovation.
TVH is an Equal Opportunity Employer. TVH will not discriminate against applicants based on race, color, religion, national origin, sex (including pregnancy and gender identity), sexual orientation, genetic information, or because they are an individual with a disability or a person 40 years old or older.
Questions:
Haily Park at haily.park@tvh.com
TVH is an Equal Opportunity Employer. TVH will not discriminate against applicants based on race, color, religion, national origin, sex (including pregnancy and gender identity), sexual orientation, genetic information or because they are an individual with a disability or a person 40 years of age or older.
